Buying peanut butter, toilet paper and coffee in bulk is an efficient, cost-effective way to stock up on necessities. That mentality applied to buying job postings might not save much, if any, time or money.
Most job boards offer posting packages that allow you to purchase individual job postings in bulk. If you estimate you’ll need to hire 100 hourly employees this year, they’ll try to sell you on making an upfront purchase of 100 job postings. That seems to make sense.
What happens when you’ve used 99 of those job postings, and suddenly you have three unexpected hires to make? Your storehouse of postings might turn up empty when you turn to it to fill those openings. Where does that leave you?
If you’re an employer with more than 50 employees per location or who hires frequently, buying in bulk may leave you trying to prioritize one job over another or frantically purchasing another bundle so you can keep your candidate stream flowing.
Hourly workers look for jobs by location, so why not post jobs by location? That’s Snagajob’s stance. Now, we don’t like using our blog to talk products, but our approach is not common place so we get a fair number of questions. We hope to clear things up here.
Location-based posting allows an employer to post an unlimited number of open positions for any one location, all year long. Rather than paying for groups of postings, you pay a flat fee per month. That makes budgeting for your hiring needs easier. And by having the ability to post as many jobs as you want, you can develop a hiring pipeline so you have qualified candidates ready when you are. You can post jobs for any hourly position in your organization without having to use a “hiring all positions” job posting.
Don’t get us wrong. We’re not suggesting that everyone jump the posting package ship. There is no one-size-fits-all approach to hiring. If yours is a smaller business with infrequent hiring needs, the posting package approach may be a better fit.
Before you determine the right approach for you, think through these questions:
- Am I hiring for multiple locations?
- Am I hiring new hourly employees many times a month?
- Am I unsure about the number of employees that I may need to hire this year?
If you answered “yes” to one or more of these questions, you should consider location-based posting. If you answered “no” to all three, you may be better suited for posting packages.
These two approaches are not a six-in-one-hand, half-dozen-in-another proposition. They are very different ways to address your hiring needs. We didn’t create the two to confuse you but to offer solutions that will produce the best results based on your hiring needs. A 500-location franchise and a small business operate very differently. Their way of spending on job postings needs to be different as well.
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