• A brief history of Franchise Appreciation Day - Imani Holmes

    This Labor Day weekend, various locations all over the country will be taking part in Franchise Appreciation Day. Started by the social media marketing firm Sociallybuzz, Franchise Appreciation Day give franchises the opportunity to say thanks to their customers while giving those customers the chance to learn more about their local franchises and the contributions…
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  • IFA takeaways: Common franchise questions and answers - Imani Holmes

    We’re fresh off the plane, back from Orlando, Fla., after attending the 52nd Annual International Franchise Association (IFA) Convention. The event never disappoints, giving franchisors and franchisees the opportunity to network and share best practices to improve their businesses. The convention gives us the chance to talk one-on-one with hourly employers to hear what hiring…
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  • The straight line to hiring success - Nadine Jerome

    A lot of attention in the HR space has been dedicated to the shift in recruiting strategy in recent years from the old-school approach of newspaper advertising to recruiting online. You can’t blame hiring managers for changing their approach. Online recruiting is more cost effective – a study conducted by the Society of Human Resource…
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  • The secret to your franchisees’ (and you) sucess - Nadine Jerome

    Sometimes it’s good to do your own thing, while other times it’s good to take the lead from successful predecessors. When it comes to expanding your franchise concept, taking the lead from successful franchisors is the right approach. And successful franchisors know that a great hourly workforce is the key differentiator in a franchise. According…
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  • FRANCHISE FEVER PART II: CATCH IT! - Susan Stavitzski

    Franchise businesses seem to be taking over the world.  Certainly I’ve wondered how to get in on some of that cha-ching.  If you’ve done the same, read on!  Though, if you’d like the benefit of a locally flavored backstory and some how-to basics, you might want to go back and read the first in this…
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  • FRANCHISE FEVER PART I: IT’S GOING AROUND - Susan Stavitzski

    I’m in charge of registration for a youth football association (Go ‘Cats!) in the Metro Richmond, Va., area where I live and where my fabulous company is headquartered.  The day registration opened in March for the 2011 season, I went straight to my neighborhood Cook-out, a drive-through restaurant chain that opened here recently. It’s where…
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  • Franchise Fever Part I: It’s going around! - Nadine Jerome

    I’m in charge of registration for a youth football association (Go ‘Cats!) in the Metro Richmond, Va., area where I live and where my fabulous company is headquartered.  The day registration opened in March for the 2011 season, I went straight to my neighborhood Cook-out, a drive-through restaurant chain that opened here recently. It’s where…
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  • ON THE ROAD: PREGNANT, HUNGRY & EMPLOYEE EMPOWERMENT - Susan Stavitzski

    Over the past 10 days, I’ve traveled more than 3,000 miles up and down the East Coast, much of this with my wife riding shotgun. Because we’re expecting our first child in about three months, her backseat-driving baby bump caused minor detours and major pit stops. The breakneck, hyper-speed “how-fast-can-we-get-there” mentality was traded in for…
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  • Top 2011 Industries: Where Your Workers May Be Applying - Susan Stavitzski

    You may have taken it for granted, but there was one big benefit the recession wrapped up and placed under the water cooler: employee loyalty. When no one was hiring, no one was applying for new jobs. And you didn’t have to worry about your superstar hourly workers flying the coop to the chicken joint…
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  • Make Strategic Hires with Screening Questions - Imani Holmes

    It doesn’t matter what you call yourself: a small business, a budding enterprise, a mom and pop shop, or a medium-sized company in high-growth mode. If you have 500 or fewer employees, you face unique hiring challenges that rarely cause the global mega-corporations to toss and turn throughout the night. Odds are that in an…
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