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About this job

Overview:

As a Macy's Gift Registry Advisor, you are responsible for driving Stores Own Sales by:

  • Advising couples on creating an Omni-Channel Macy's gift registry that reflects their personal lifestyle utilizing the latest technology, whether they begin in-store or online
  • Offering personalized service to the couple, their parents, relatives, giftgivers and home store customers
  • Assisting the couple when completing their registry and other post occasionneeds as newlyweds
  • Building partnerships with the selling associates while acting as a home store expert consistently demonstrating MAGIC selling behaviors


Performs other duties as assigned.

Key Accountabilites:
  • Drive and exceed registry and home store sales goals by executing Stores Own Sales through MAGIC selling and aggressive and effective use of available and emerging technology
  • Deliver quality registries effectively leveraging all existing, new and emerging gift registry and Omni-Channel tools and technologies and social media tools
  • Contribute to overall home sales by actively working with couples, gift givers and customers as the Home Lifestyle/Gift Registry expert. Demonstrates effective and efficient use of tablet and mobile / smart phone technologies to recommend product /drive sales.
  • Mentor soft home selling associates on how to best serve the couple and their guests. Provide training to ensure the couple's unique bar code is captured for all WGR purchases.
  • Share product features/benefits with registering couples by understanding, using, and promoting vendor QR codes, on-line reviews and social media apps (i.e. Pinterest, Instagram, Facebook Widgets, etc.) as well as other new and emerging apps and tools.
  • Introduces the couples to their Macy's (total store) showcasing the areas relevant to their upcoming occasion as well as future needs (i.e. furniture, children's, etc.)
  • Develop quality relationships with our couples by making the registration process fun and rewarding. Clearly and concisely explain on-line and registry benefits including Dream Fund, with focus on the Macy's Wedding & Gift Registry (WGR) loyalty program.
  • Drive clienteling to deliver incremental sales throughout the couple's registry and newlywed period and during our six major WGR events.
  • Drive additional registrations through couple referrals, industry and social networking resources, community contacts (ie, bakeries, hotels, etc.) and external/internal events.
  • Assist registering couples in developing their desired personal style for their new home through product knowledge and promoting all Families of Business (FOB's) including furniture in the home store.
  • Participate in on-going product knowledge training through the utilization of product knowledge materials & resources (H.O.T)., review of product binders, vendor resources, webinars, Focus on 4 (Customer Service Score), in-store training sessions and networking with Home managers and associates.
  • Must have current, extensive and detailed product knowledge in all home FOB's with the ability to train home store associates.


RequiredQualities:
  • Has results matter drive and excellent follow-through; must be extremely detail oriented
  • Takes ownership role for achieving goals
  • Asks the right questions to discover couple's personal needs (understands what is important to fit the couple's lifestyle)
  • Is an engaging conversationalist and active listener; uses knowledge through conversation to suggest best products
  • Has ability to drive additional business through partnerships with industry experts and community contacts
  • Bonds with the couple as a trusted friend/advisor
  • Promotes private label and vendor brands and products; is knowledgeable about brand and product attributes
  • Demonstrates understanding (1) of the importance of the Omni-Channel customer and (2) that effective use of social media and current and emergingtechnologies is critical to driving business results
  • Is eager to learn and share knowledge with coworkers and associates
  • Understands and keeps current with all technology (both hardware and software) used by WGR and Omni-Channel customers
  • Ability to handle physical requirements to accomplish daily responsibilities


Skills Summary:
  • Retail or sales experience in customer service focused business; 2-4 years experience preferred
  • Passion for developing and maintaining home product knowledge (tabletop, housewares, textiles, luggage, big ticket)
  • Proficiency with computers, tablets, and smart phones and associated apps, programs and social media tools with interest in and ability to quickly learn new technology skills
  • Fully understands registry systems and all job related systems including FedFil, Esend and Search & Send
  • Ability to develop clientele in person and through the utilization of technology
  • Ability to plan, anticipate and develop solutions to ensure the most outstanding registry experience
  • Keen interest in life-styling and home fashion trends as it relates to our registering couples pre and post occasion


Macy's is an Equal Opportunity Employer, committed to a diverse and inclusive work environment

Qualification