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Marketing Manager - Exchanges - Minnetonka, MN - Full-time / Part-time
•30 days ago
| Hours | Full-time, Part-time |
|---|---|
| Location | Minnetonka, MN Minnetonka, Minnesota |
About this job
Position Description:
At UnitedHealthcare you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm)
At UnitedHealthcare you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm)
Positions in this function are involved in developing market strategies to support products and drive membership/sales growth. Positions develop strategies and tactical plans to support consumer/member innovation, support new product and program launches, and combat competitive pressures. May analyze economic considerations, develop marketing forecasts, estimate costs, and manage program/project budgets.
Primary Responsibilities:
- Assesses and interprets customer needs and requirements.
- Identifies solutions to non-standard requests and problems.
- Solves moderately complex problems and/or conducts moderately complex analyses.
- Works with minimal guidance; seeks guidance on only the most complex tasks.
- Translates concepts into practice.
- Provides explanations and information to others on difficult issues.
- Coaches, provides feedback, and guides others.
- Acts as a resource for others with less experience.
- This role is responsible for developing the marketing strategy execution to support the business strategy on exchanges. This role must ensure execution within UHC E&I organization, but also across the C&S and M&R organizations.
- Determining the actions needed to participate in exchanges
- Develop targeted marketing strategies
- Partner with RMDs in highest priority markets in executing local marketing plans, as well as with Line of Business teams
- Conduct tactical execution, both consumer and business to business
- Reviews the work of others.
- Develops innovative approaches.
- Sought out as expert.
- Serves as a leader/ mentor.
Requirements
Required Qualifications:
We all want to make a difference with the work we do. Sometimes we're
presented with an opportunity to make a difference on a scale we
couldn't imagine. Here, you get that opportunity every day. As a member
of one of our elite teams, you'll provide the ideas and solutions that
help nearly 25 million customers live healthier lives. You'll help write
the next chapter in the history of health care. And you'll find a
wealth of open doors and career paths that will take you as far as you
want to go. Go further. This is your life's best work.SM
- Bachelor's Degree
- 4+ years Previous consumer marketing experience
- Previous experience building comprehensive presentation materials and marketing collateral
- Previous experience with marketing budget and project management
Preferred Qualifications:
- Previous experience marketing to targeted demographics such as Hispanic/Latino, African American, etc.
- Previous experience with public or private healthcare exchanges
- Previous healthcare industry marketing experience
- Previous experience with development and management of Microsites
We all want to make a difference with the work we do. Sometimes we're
presented with an opportunity to make a difference on a scale we
couldn't imagine. Here, you get that opportunity every day. As a member
of one of our elite teams, you'll provide the ideas and solutions that
help nearly 25 million customers live healthier lives. You'll help write
the next chapter in the history of health care. And you'll find a
wealth of open doors and career paths that will take you as far as you
want to go. Go further. This is your life's best work.SM
Diversity
creates a healthier atmosphere: All qualified applicants will receive
consideration for employment without regard to race, color, religion,
sex, national origin, protected veteran status, or disability status.
creates a healthier atmosphere: All qualified applicants will receive
consideration for employment without regard to race, color, religion,
sex, national origin, protected veteran status, or disability status.
UnitedHealth
Group is a drug-free workplace. Candidates are required to pass a drug
test before beginning employment. In addition, employees in certain
positions are subject to random drug testing.
Group is a drug-free workplace. Candidates are required to pass a drug
test before beginning employment. In addition, employees in certain
positions are subject to random drug testing.
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