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About this job

Posting Job Title:Local Sales Manager - Media
Requisition #: 162142BR
Posting Location: Greensboro, NC, US
Area of Interest:Ad Sales
Position Type: Full Time

Posting Job Description

Time Warner Cable Media currently seeks a
Local Sales Manager for our Sales Department
. Below please find a brief description of the essential duties and responsibilities required to function successfully in this position.


Time Warner Cable Media, the advertising arm of
Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable. We are inviting Media Sales effective Leaders to join our team. Our Sales Leadership includes First Class individuals who provide day to day leadership while cultivating a winning sales team. If you are ready to join a " First Class " team of sales professionals; consider your next career move with
Time Warner Cable Media Sales Leadership team.

As a
Local Sales Manager; you will build a cohesive team, develop market approach plans, create, communicate and execute sales plans and initiatives to meet or exceed expected revenue goals. Below are some additional job functions you will be responsible for and required to be successful in this position.


Purpose: To build, develop, and maintain a professional sales team that exceeds set revenue goals.
Essential Job Functions:

- Manage and direct the advertising sales efforts and activities of Media Sales Account Executives.

- Cultivate and maintain a positive, upbeat sales environment.

- Manages staff of Account Executives and Sales Assistant(s) and is responsible for activities associated with the following; hiring, evaluating performance, developing sales skills, and discipline.

- Manage the local market territory to proactively identify and address key accounts and growth opportunities.

- Work closely with Account Executives to develop and increase advertising revenue.

- Work closely with an Account Planner on strategy.

- Provide training, development and coaching of Account executives on sales techniques, account planning, account management, quantitative and qualitative research tools, and cultivation of key accounts and growth industries.

- Evaluate effectiveness of sales strategies and implements changes as needed.

- Assist GM, Media Sales with establishing local revenue and sales goals as well as with implementation of sales projections and budgets for the sales staff.

- Work in conjunction with GM, Media Sales to maximize pricing, sponsor ships, promotions and inventory utilization.

- Conduct verbal presentations in-person to advertising agencies and potential clients regarding advertising opportunities with Time Warner Cable.

- Monitor bad debt and collection of local accounts, payment schedules.

Required Qualifications:

- Excellent verbal, written and interpersonal communication skills

- Good speech and presentation skills.

- Ability to manage personnel, follow and implement procedures, commercial production and working knowledge of mathematical analytics.

- Maintain a high level of professionalism in the community, with clients, and staff.

- Continuously work to expand knowledge of advertising in Centers of Excellence, and Specialty categories.

- Develop strategic programs and execute them.

- Utilize computer skills to maintain various records.

- Utilize available research to create proposals and sales collateral.

- Three or more years management experience in Cable, broadcast (or other media), Business to Business sales are required.

Education and Experience:

- Bachelor ' s or Master ' s Degree is preferred; or equivalent combination of education and experience; a minimum of five years work experience in advertising sales.

Travel Requirements:

- Willingness and ability to travel as required up to 20%.

Note: This Job Summary should not be construed, to be all inclusive lists of all responsibilities, skills, efforts, or working conditions associated with a job. While the description is intended to be an accurate reflection of the job requirements, management reserves the right to modify, add, or remove duties and to assign other duties as necessary.

TWCCB 11
/24/2014

TWC:LAD

FCC Unit_TWC: ADCAR
Controlling Establishment ID: 00346 - Charlotte East Morehead St

More on TWC:
Time Warner Cable reaffirms its commitment to providing equal opportunities for employment and advancement to qualified employees and applicants. Individuals will be considered for positions for which they meet the minimum qualifications and are able to perform without regard to race, color, gender, age, religion, disability, national origin, veteran status, sexual orientation, gender identity, current unemployment status, or any other basis protected by federal, state or local laws.

Time Warner Cable is an Equal Opportunity Employer - Minority/Female/Disability/Veteran/Current Unemployment Status

TWCASA130