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About this job


Summary

Position Summary

The Category Manager is responsible for providing the integration of syndicated information into graphical presentations and/or category management business reviews across functions within the assigned marketing area. May be responsible for category management at the division level with multiple clients or dedicated to one client. May oversee and lead the work of Category Analysts.

Job Responsibilities

The Category Manager supports client’s shopper insights managers who are leading custom market research projects, working to synthesize insights and establishing compelling means of disseminating findings to relevant teams throughout the Client’s organization.

The Category Manager does Ad-hoc data pulls and queries from Client’s proprietary syndicated data tracking tool---to inform category stories and strategies at customers, monitor shopper responses to customer tactics, answer customer specific questions, track the success of innovation launches, fill Nielsen data gaps to broaden understanding of the retail landscape. They will development “Basic Training” reports as directed by each Client manager (e.g. succinct decks to inform the organization on relevant topics of broad interest such as shopper groups, retailer activity, etc.)

The Category Manager will work with other relevant data bases, as appropriate ---shopper loyalty card data, syndicated data, specialized data bases (e.g. Amazon data base for online position)

Education
  • BA/BS degree in Marketing/Social Sciences.
  • Advanced degree preferred but not required.


Experience
  • Minimum of 2+ years of increasing market research experience with a proficiency in project management.
  • Technical experience with consumer panels and/or shopper loyalty card data bases is beneficial.
  • Prior experience with retailer orientation and/or field sales team a strong plus.
  • Demonstrated success at project management and ability to work independently.


Required Skills
  • Superior knowledge and application of software packages such as PowerPoint and Excel.
  • Strong written communications and compelling presentation skills.
  • Demonstrated ability to ask insight-minded questions, self-motivate and work independently.


Advantage Sales & Marketing, LLC is proud to be an Equal Opportunity Employer

Responsibilities

Advantage Sales and Marketing, LLC (ASM) is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. ASM services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Position Summary

The Category Manager is responsible for providing the integration of syndicated information into graphical presentations and/or category management business reviews across functions within the assigned marketing area. May be responsible for category management at the division level with multiple clients or dedicated to one client. May oversee and lead the work of Category Analysts.

Essential Job Duties and Responsibilities

Presentation Development
  • Finalize all data and organize sales story for presentation to Clients, Customers and/or Business Development Manager by developing business insights that are actionable


Presentation Delivery
  • For assigned clients, communicate business opportunities and recommend action plans by working with Clients, Customers, Sr. Managers and/or Business Development Managers
  • Assume the Lead Role as part of the Sales Team in presenting insights, strategies and tactics to business partners


Project/Client Management and Support
  • Proactively develop business growth opportunities from data analysis and present these to ASM sales team and business partners
  • Maintain project schedule by monitoring project progress, coordinating activities, and resolving problems
  • Manage and maintain ongoing relationship for category management activities
  • Develop Category Management relationships at customers that establish ASM Category Management Team as the go-to resource for Category Management insights and business process Best Practices.


Data Analysis/Interpretation/Application
  • Determine and quantify primary business opportunities and key drivers by analyzing data and provide recommendations for business improvement/growth
  • Support key business opportunities by recommending solutions based on applicable data
  • Define major business opportunities by prioritizing information to support the goals of our Clients, Customers, and Company


Data Collection
  • Provide information for Clients, Customers, and Business Development Managers through the use of syndicated or customer-specific data sources
  • Meet specific needs of requesting party by determining appropriate data selection and custom assortment


Supervisory Responsibilities

Direct Reports

This position does not have supervisory responsibilities for direct reports

Indirect Reports

Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements
  • Travel and Driving are not essential duties or functions of this job


Minimum Qualifications The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job

Education Level: (Required): Bachelor's Degree or equivalent experience

Field of Study/Area of Experience:
  • 2-4 years of experience in applicable field (i.e. sales and marketing agency, Customer, and/or Client


Skills, Knowledge and Abilities
  • Ability to make oral presentations
  • Ability to gather data, to compile information, and prepare reports
  • Ability to visualize and plan objectives and goals strategically
  • Strong prioritization skills
  • Ability to ensure a high level of service and quality is maintained
  • Team building Skills
  • Track record of building and maintaining customer/client relationships
  • Strong computer skills including proficiency with Microsoft Word, Excel, PowerPoint, Access, Outlook, and web-browsers
  • Strong functional knowledge of Category Management
  • Advanced knowledge of syndicated data and applications
  • Understand legal regulations within category management to maintain compliance in regards to pricing
  • Experience using syndicated programs (IRI, Nielsen, etc.)
  • Knowledge of Planogram software and creating planograms (preferred)


Environmental & Physical Requirements

Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds. A detailed Environmental and Physical Requirements document is available in the Total Rewards department.



Additional Information Regarding ASM Job Duties and Job Descriptions



Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. ASM reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. ASM shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Disclaimer

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

Are you passionate about Service Excellence, Results, Integrity, Entrepreneurial Focus and Leadership: These are our values at Advantage Sales & Marketing LLC. Come learn why “Winning Together” is more than just words on a piece of paper. It is the vision by which we live our mission as an organization: "To create outstanding value for clients and customers through superior sales execution, operational excellence and innovative marketing services."

Advantage Sales & Marketing LLC is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, ASM shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.