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Market Strategy Intern (Summer) Job
•30 days ago
| Hours | Full-time |
|---|---|
| Location | New York, NY New York, New York |
About this job
Posting Job Title:Market Strategy Intern (Summer)
Requisition #: 164568BR
Posting Location: New York, NY, US
Area of Interest:Ad Sales
Position Type: Intern
Posting Job Description
This position is part of our Summer Internship Program. Internship will last between June and August. Approximately 10 weeks.
- *Payrate is $17/hr for undergrad and $19/hr for graduate level students.
- *You must currently be enrolled in an educational institution and be returning in the Fall.
Summary
The objective is to create an in depth analysis of media consumption in an important TWC market that will help inform TWC Media sales strategy using proprietary TWC set top box data and syndicated research tools.
Project: In depth Market Analysis
-
Analyze viewership patterns for a TWC market examining audience characteristics, viewership patterns, and other items
-
Items to examine include audience composition, demographic composition, and network duplication
-
The goal of the analysis would be to inform sales strategy in the market
The intern will work with their supervisor to clarify the business questions the project will answer. The intern will determine what analyses should be conducted and will then gather the required data. Once the analysis is completed, the intern will create insights and show how the results can impact TWC Media sales. The intern will also have the opportunity to present results to TWC Media leadership.
Project Details
-
Clarify business question the analysis will seek to answer
-
Determine what data and analysis are required
-
Collect data from TWC set top box database
-
Conduct analysis and distill insights from results
-
Build report and presentation
-
Present findings to TWC leadership
Required Skills
-
Working towards a quantitative degree such as mathematics, economics, or statistics
-
Strong Excel skills
-
Experience finding insights/telling stories using data
-
Experience using PowerPoint
-
Exposure to relational databases a plus
FCC Unit_TWC: HQ452
Controlling Establishment ID: 00449 - NYC 1633 Broadway
More on TWC:
Time Warner Cable reaffirms its commitment to providing equal opportunities for employment and advancement to qualified employees and applicants. Individuals will be considered for positions for which they meet the minimum qualifications and are able to perform without regard to race, color, gender, age, religion, disability, national origin, veteran status, sexual orientation, gender identity, current unemployment status, or any other basis protected by federal, state or local laws.
Time Warner Cable is an Equal Opportunity Employer - Minority/Female/Disability/Veteran/Current Unemployment Status
Requisition #: 164568BR
Posting Location: New York, NY, US
Area of Interest:Ad Sales
Position Type: Intern
Posting Job Description
This position is part of our Summer Internship Program. Internship will last between June and August. Approximately 10 weeks.
- *Payrate is $17/hr for undergrad and $19/hr for graduate level students.
- *You must currently be enrolled in an educational institution and be returning in the Fall.
Summary
The objective is to create an in depth analysis of media consumption in an important TWC market that will help inform TWC Media sales strategy using proprietary TWC set top box data and syndicated research tools.
Project: In depth Market Analysis
-
Analyze viewership patterns for a TWC market examining audience characteristics, viewership patterns, and other items
-
Items to examine include audience composition, demographic composition, and network duplication
-
The goal of the analysis would be to inform sales strategy in the market
The intern will work with their supervisor to clarify the business questions the project will answer. The intern will determine what analyses should be conducted and will then gather the required data. Once the analysis is completed, the intern will create insights and show how the results can impact TWC Media sales. The intern will also have the opportunity to present results to TWC Media leadership.
Project Details
-
Clarify business question the analysis will seek to answer
-
Determine what data and analysis are required
-
Collect data from TWC set top box database
-
Conduct analysis and distill insights from results
-
Build report and presentation
-
Present findings to TWC leadership
Required Skills
-
Working towards a quantitative degree such as mathematics, economics, or statistics
-
Strong Excel skills
-
Experience finding insights/telling stories using data
-
Experience using PowerPoint
-
Exposure to relational databases a plus
FCC Unit_TWC: HQ452
Controlling Establishment ID: 00449 - NYC 1633 Broadway
More on TWC:
Time Warner Cable reaffirms its commitment to providing equal opportunities for employment and advancement to qualified employees and applicants. Individuals will be considered for positions for which they meet the minimum qualifications and are able to perform without regard to race, color, gender, age, religion, disability, national origin, veteran status, sexual orientation, gender identity, current unemployment status, or any other basis protected by federal, state or local laws.
Time Warner Cable is an Equal Opportunity Employer - Minority/Female/Disability/Veteran/Current Unemployment Status
TWCGIR060