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Email Campaign Technical Specialist
•30 days ago
| Hours | Full-time |
|---|---|
| Location | Indianapolis, IN Indianapolis, Indiana |
About this job
ESSENTIAL FUNCTION:
The Email Campaign Technical Specialist works within the IT team to provide support to customers in the deployment of their email campaigns and related landing pages. This role executes the process of email campaign deployment and is focused on subscriber segmentation, executing test sends, preparing the final subscriber list and scheduling the deployment in the Exact Target application. In addition, the Email Campaign Technical Specialist will prepare customer assets for handoff to other team members and document customer specific processes and work instructions. This position reports to the Sr. Director, IT Retail Systems.
PRIMARY DUTIES AND RESPONSIBILITIES:
•Collaborate with members of the hhgregg marketing team to manage, create and deploy campaigns by executing tasks related to audience segmentation, email scheduling and email sending.
•Manage subscriber data, import and segmentation using a combination of ExactTarget tools and database queries.
•Schedule deployments in the ExactTarget application and providing completion communications to the marketing team
•Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of email deployments.
•Monitor the campaign post-deployment to validate completion.
•Develop robust campaign documentation, including customer specific work instructions.
•Prepare assets for hand off to other team members
•Add content and templates through the ExactTarget tools to meet campaign needs.
CORE COMPETENCIES:
•Customer Service
•Developing Associates
•Business Knowledge
•Sense of Urgency
•Team Skills
•Change Initiative
•Problem Solving Skills
•Two-Way Communication Skills
Requirements:
MINIMUM QUALIFICATIONS:
•BA/BS in Computer Science, Computer Information Technology, Management Information Systems, Communications or related field; or equivalent experience with demonstrated proficiency
•Experience with the retrieval and uploading of data files to/from multiple systems and environments
•Strong knowledge of Microsoft Office
•Knowledge of SQL fundamentals or other database technologies
•Ability to work effectively within a team in a fast paced, entrepreneurial environment
•Ability to organize and prioritize multiple projects and customer deadlines with minimal oversight
•Strong written and verbal communication and problem solving skills with an impeccable eye for detail
•Experience working in a client-facing role
•Knowledge of email marketing best practices, ExactTarget or related email software and related technologies (i.e. HTML, CSS)
The Email Campaign Technical Specialist works within the IT team to provide support to customers in the deployment of their email campaigns and related landing pages. This role executes the process of email campaign deployment and is focused on subscriber segmentation, executing test sends, preparing the final subscriber list and scheduling the deployment in the Exact Target application. In addition, the Email Campaign Technical Specialist will prepare customer assets for handoff to other team members and document customer specific processes and work instructions. This position reports to the Sr. Director, IT Retail Systems.
PRIMARY DUTIES AND RESPONSIBILITIES:
•Collaborate with members of the hhgregg marketing team to manage, create and deploy campaigns by executing tasks related to audience segmentation, email scheduling and email sending.
•Manage subscriber data, import and segmentation using a combination of ExactTarget tools and database queries.
•Schedule deployments in the ExactTarget application and providing completion communications to the marketing team
•Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of email deployments.
•Monitor the campaign post-deployment to validate completion.
•Develop robust campaign documentation, including customer specific work instructions.
•Prepare assets for hand off to other team members
•Add content and templates through the ExactTarget tools to meet campaign needs.
CORE COMPETENCIES:
•Customer Service
•Developing Associates
•Business Knowledge
•Sense of Urgency
•Team Skills
•Change Initiative
•Problem Solving Skills
•Two-Way Communication Skills
Requirements:
MINIMUM QUALIFICATIONS:
•BA/BS in Computer Science, Computer Information Technology, Management Information Systems, Communications or related field; or equivalent experience with demonstrated proficiency
•Experience with the retrieval and uploading of data files to/from multiple systems and environments
•Strong knowledge of Microsoft Office
•Knowledge of SQL fundamentals or other database technologies
•Ability to work effectively within a team in a fast paced, entrepreneurial environment
•Ability to organize and prioritize multiple projects and customer deadlines with minimal oversight
•Strong written and verbal communication and problem solving skills with an impeccable eye for detail
•Experience working in a client-facing role
•Knowledge of email marketing best practices, ExactTarget or related email software and related technologies (i.e. HTML, CSS)
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