Assistant Manager, CRM - Full-time / Part-time

# Description


The CRM Assistant Manager supports Customer Marketing initiatives and contributes to the general understanding of the "R"Us Customer. This person assists with targeted communications and supports external vendor relationships as they relate to the Toys R Us and Babies R Us business units. In addition, they will leverage the CRM tools from data sets to queries, to extract specific business learnings, and turn them into actionable tactics to drive the business. The successful candidate will bring a blend of art and science to drive customer centric programs.

*Key Tasks and Responsibilities:*
* With Manager, develop and execute customer segmentation strategy and audience profile to meet current CRM programs and goals
* Evaluate past campaign performance, customer insights and corporate objectives to make recommendations, in order to optimize circulation and offer
* Manage inventory & expense tracking reports, budgets and postage requests.
* Monitor production schedules and communicate updates to internal and external partners
* Work with internal & external partners to evaluate & make recommendations to improve existing programs
* Responsible for running customer queries and campaign files on internal campaign system
* Participate in CRM meetings to add insight and gain understanding of the "R"Us Customer to improve communication plans and grow the customer base
* Analyze and report on targeted campaigns
* Work on ad hoc projects and analyses that support team goals



# Qualifications


* Bachelor’s degree in Statistics, Marketing, Finance or a related field; SQL Experience Preferred.
* Experience in campaign operations a plus
* 2-4 years of Marketing experience preferred, particularly as it relates to Direct Mail and Email programs
* Excellent written and verbal communication skills
* Exceptional analytical, critical thinking and problem solving skills
* Ability to manage multiple projects simultaneously
* Detail oriented and with strong project management skills
* Must have strong Excel skills, including pivot tables and other advanced functions, and also be proficient in Word and PowerPoint
* Ability to work independently and within a team
* Comfortable in working in fast paced environment and be adaptable to change

**Job Function:** Marketing
**Primary Location:** USA-NJ-Wayne
**Schedule:** Full-time
**Organization:** Headquarters
**Job Type:** Standard
**Education Level:** Bachelor's Degree
**Brand:** Toys 'R' US
**Req ID:** 69425