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in Temple, TX

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Hours Full-time, Part-time
Location 6261 Central Pointe Parkway
Temple, Texas

About this job

The Marketing Analyst will help CORD Financial Services tell their story to current and potential new customers throughout the ATM industry. This position is responsible for the design of marketing campaigns, lead generation and execution of the company's website and social media presence that make strong and salient connections with the target audiences.

Responsibilities:

Traditional Marketing
● Develops and executes short and long term marketing improvement plans
● Designs and develops effective marketing materials for current and new campaigns to drive greater company awareness in our industry
● Assists in branding the company to different markets
● Applies graphic design skills to enhance marketing content
● Assists in trade show/exhibition schedule, planning and support

Internet Marketing
● Manages the company's website (WordPress) and e-commerce sites (Magento) with emphasis on SEO and sales lead development goals
● Develops, analyzes, plans and implements overall internet marketing and web development including email marketing, paid search, social media and other initiatives
● Produces data driven insight, reports and recommendations/strategy for CORD leadership
● Designs and executes short and long term SEM improvement plans, including web performance analytics (Google Analytics)
● Creates and maintains the company's social media presence on all platforms to enhance marketing initiatives
● Monitors and updates blog presence