It’s a job seeker’s – not employer’s – market. According to the U.S. Bureau of Labor Statistics, the national unemployment rate is below five percent, and the Economic Policy Institute estimates that underemployment is at 10 percent. This means that while there is a demand for more hourly work, there is not enough supply to meet the need. With the candidate pool rapidly shrinking, employers have to compete with one another even more to recruit, hire, and retain quality talent.

Join Snagajob to discuss these and other market trends, and how you can maximize the potential of job postings to successfully recruit, hire, and retain quality workers.

You’ll learn:

  • Why market data like unemployment rates matters – and how to use it
  • The importance of search data and what keywords – like team member versus cashier–perform better in job postings
  • How to improve job postings – like where to list salary and benefits – to recruit and retain quality workers


Ken Shafer, Senior Business Manager, Snagajob

Ken is part of Snagajob’s product department and a search engine optimization expert. He is focused on optimizing Snagajob’s overall web presence.