Lead Data Analyst - Minnetonka, MN - Full-time / Part-time

As part of our elite team, you will play a pivotal role in the measurement and optimization strategy for our digital customer experience. You will work with product owners and executives to deliver actionable insights to drive financial results and increased customer satisfaction. There's never been a more exciting time to work in health care where performance and innovation can fuel your life's best work.(sm)

This role will have an incredible opportunity with a Fortune 20 company to innovate in a newly formed Digital Analytics and Continuous Optimization team. You will be part of building a world-class enterprise wide analytics platform from the ground up. This role will be utilizing all applicable technology to present data to leadership in an informative manner for critical decisions regarding planning and forecasting.

 
Primary Responsibilities:

• Provide data and analytics across the enterprise to a multitude of functions within the enterprise to inform and improve business outcomes


• Design a multi-channel platform that enables predictive analytics and positively influences consumer behavior


• Apply statistics expertise to develop capabilities for anomaly detection, analyze the relationships between data sets, and ensure A/B tests follow best practices for experiment design


• Evangelize importance of analytics and optimization across organization while developing strong relationships with the business stakeholders


• As the subject matter expert on tagging, data and analytics, work directly with product/business owners and technical specialists to plan and execute site and cross channel analytics


• Ensure quality and timeliness of measurement deliverables and disseminate insights for strategic and tactical decision-making


• Engage in in-depth analysis to address or highlight business issues or questions


• Analysis of hypothesis, findings, recommendations, actions and results. Oversight of all related reporting, data, analysis


• Proactively conduct analysis and data mining to provide hidden insights and bridge the gap between data and action for marketing and product teams


• Present insights and recommendations for action to product teams and business stakeholders on Analysis of Digital Strategy performance

Required Qualifications:

• Bachelor's Degree 


• 5+ years of experience in digital strategy (ex. site analytics, CRM strategy, multichannel campaign tracking, A/B/multivariate Testing, email, SEO, social media, etc.)


• Experience in predictive analytics and behavioral modeling for conversion and driving business results


• 2+ years of experience with Site Analytics (Adobe SiteCatalyst, IBM Coremetrics, Google Analytics, etc.)


• A/B and Multivariate Testing experience (Adobe Target, Monetate, SiteSpect, etc.)

Preferred Qualifications:

• Direct to consumer service industry experience


• Master's Degree

Technology Careers with Optum. Information and technology have amazing power to transform the health care industry and improve people's lives. This is where it's happening. This is where you'll help solve the problems that have never been solved. We're freeing information so it can be used safely and securely wherever it's needed. We're creating the very best ideas that can most easily be put into action to help our clients improve the quality of care and lower costs for millions. This is where the best and the brightest work together to make positive change a reality. This is the place to do your life's best work.(sm)

Diversity creates a healthier atmosphere: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.

Job Keywords: Systems design, Technical specifications, data analysis, analyze, database mapping, data, user interface, translating data, System Development Life Cycle, JAD sessions, User Cases, user stories, work  flows, Systems Analyst,  test plans, test cases, Information Technology, IT, technology, Optum, Minnetonka, MN, Minnesota