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Content Strategy Planner
•30 days ago
| Hours | Full-time |
|---|---|
| Location | LOS ANGELES, CA LOS ANGELES, California |
About this job
Summary
Content Strategy Planner
The Content Strategy Planner is responsible for understanding a brand’s digital ecosystem and developing online communication programs that define contextual territories and content types that will engage and endear audiences. With an emphasis on social content, this role combines both social media and content strategy to develop objective driven communications across owned, earned and paid channels to drive meaningful consumer engagement. Early education category experience is vital, and/or experience within CPG categories that target moms and parents. Leading the development of content planning, social creative ideation, and managing integrated editorial calendars is central to this role. The Content Strategy Planner is also expected to keep abreast of trends in social media and content marketing.
An understanding of measurement, performance and optimization is critical for the success of BLITZ as more brands pivot from traditional advertising to digital, and from persuasion to providing value and utility.
Advantage Sales & Marketing, LLC is proud to be an Equal Opportunity Employer
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