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Marketing Manager
•30 days ago
| Hours | Temporary |
|---|---|
| Location | Bronx, NY Bronx, New York |
About this job
Manpower is currently recruiting for a Marketing Manager position for one of our clients in New York, New York!
Job Responsibilities:
- Manage a multi-channel campaign to convert healthcare professionals into registered users of various Pharma Solutions product platforms: Continuing Medical Education (CME), eHealthcareers (eHC), PracticeUpdate (PU), and Multimedia Publishing (MMP) Resource Centers)
- Drive the development of email campaigns, banner advertisements, social media initiatives, direct mailers, etc.
- Develop and maintain a departmental dashboard to track, analyze and report on important campaign data (ie, Email: deliverability, open rates, click-through rates; Banner: impressions, clicks)
- Develop and maintain a departmental dashboard to track healthcare professional conversions (aka, funnel analysis)
- Develop and maintain regular reports to communicate successes/challenges to management
- Provide creative direction, edits, and feedback to outside partners (art directors and copywriters)
- Coordinate update meetings to review status
- Monitor updating of internal tracking / reporting systems related to project (CME website)
- Assist in the formation of more efficient department workflow processes
- High School Diploma or GED
- Minimum of six months experience in the field or in a related area
- Location: New York, New York 10010
- Length of Contract: Six months
If you have additional questions, please contact the recruiter: Ashley Lucas
Email: ashley.lucas@manpowergroup.com
When emailing or calling, please reference Advert ID# 261250
NOTE: Please DO NOT contact the local branch for this opportunity, as this position is not being serviced out of that office, please reach out to the recruiter listed above
Manpower is an Equal Employment Opportunity (EEO) Employer
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