Home Care Consultant - Sales and Marketing

Home Instead Senior Care is seeking a Home Care Consultant who is responsible for reaching revenue objectives for Mecklenburg County office.  Revenue is to be generated from a variety of Sales and Marketing duties, including researching and pursuing new referral sources and enhancing and maintaining relationships with existing referral sources.  
 

Primary Responsibilities:

• Responsible for researching and developing client relationships and producing referrals; performs all phases of sales process, including preparation and documentation of cold calls, follow-up calls, diagnosis of referral source and client needs, recommendation of appropriate Home Instead® services and additional community resources, maintaining and nurturing existing referral accounts, including follow-up, as necessary. 
• Develop and maintain knowledge of Home Instead Senior Care brand.  Effectively present Home Instead Senior Care marketing materials and services to referral providers, including one-on-one meetings, as well as planning, arranging and conducting formal group presentations to referral providers.
• Maintain accurate records of all sales and prospecting activities including sales calls; presentations; closed sales; and follow-up activities within the assigned territory, including the use of software to maintain accurate records to maximize territory potential.
• Develop a database of qualified leads from referrals through face-to-face cold calling on referral providers, email, telephone and Web.

• Achieve inquiry generation objectives for assigned territory with the primary goal of bringing in new business to increase overall market share. Target accounts include, but are not limited to, hospitals, physicians, home health agencies, assisted living facilities, nursing homes, senior centers, hospice, etc.
• Along with owners and General Manager, develop sales and marketing plans, detailing weekly and monthly activities focused on meeting or exceeding established goals.

Knowledge, skills and Abilities:

• Must have an understanding of and uphold the policies and procedures established by Nediri, LLC (d.b.a. an independently owned and operated Home Instead Senior Care franchise)
• Must demonstrate excellent oral and written communication skills and the ability to listen effectively
• Must have the ability to work independently, maintain confidentiality of information and meet deadlines
• Must have the ability to demonstrate effective interpersonal skills is essential as well as sound judgment and good decision-making
• Must demonstrate discretion, integrity and fair-mindedness consistent with company standards, practices, policies and procedures
• Must have the ability to organize and prioritize daily, monthly, quarterly and yearly work
• Must have the ability to establish good working relationships with office colleagues, the franchise owner, clients and the community
• Must present a professional appearance and demeanor
• Must have the ability to operate office equipment 
• Must have computer skills and be proficient in Office 365

• Must be able to work evenings or weekends as required