Marcom is Apple's Global Marketing Communications group. We lead all of Apple's advertising and marketing efforts to ensure the considered development and execution of world-class communications. The Advertising team provides oversight on Apple's advertising activities worldwide, and we are the essential link between the Marcom (Marketing Communications) department, the Services Marketing department, and external agencies. In addition to liaising with many diverse groups, including Finance, Legal, Product Marketing, Partner Communications, and Retail, we also maintain positive relationships with partners around the world at the international offices of Apple and Media Arts Lab. Developing and encouraging healthy, productive, professional partnerships is an essential requirement of every member of our team. In this role, you will be leading the team responsible for overseeing the creative development and production of Apple TV+ advertising campaigns.
Key Qualifications Key Qualifications
You have 10+ years of marketing experience working for global brands, ideally advertising specific with an emphasis on production and building integrated campaigns. Social media experience a plus.
You understand digital & social behaviors and how to inform the development of integrated creative campaigns.
Experience leading a team and managing others.
You can balance working in a fast-paced, creatively driven organization applying strong work ethic.
Your project and time management skills are excellent, you learn fast, and can accommodate rapid change reacting quickly to new information.
You are a strategic problem solver, comfortable navigating and ensuring alignment with brand strategy.
The ability to inventively problem solve and organize information at a high level to address potential roadblocks and define the best way forward with rigorous attention to detail.
Extraordinary communication and negotiation skills and are at ease building rapport, credibility and influence with multiple partners working in a dynamic, highly matrixed organization.
A passionate Apple user who is familiar with Apple applications, including Mail, Numbers, Keynote, Pages, and Calendar.
You will oversee a small team helping to develop and implement advertising across channels to support Apple TV+ campaigns, including TV, radio, out-of-home, and digital, including performance marketing. You will partner with creative & production teams both internally and at agencies in the development of best-in-class creative, and ensure quality and accuracy from a legal, media, and strategy perspective. In addition, you will work closely with international offices on localization strategies. Partner with key teams, including Media, Strategy, and Operations, and drive process improvements that help teams work smarter and more efficiently. Lead confidential initiatives while working to maintain security and secrecy through the duration of the project, including managing and maintaining disclosure lists, and maintaining strict security procedures internally and with our vendors. Manage production budgets, monitor POs, and review production estimates to ensure projects are on track and within scope, and you will partner closely with Finance to provide ongoing updates on the status of production and to ensure proper financial reporting. Connect with relevant groups (for example, Marcom, Services Marketing, PR, Partner Communications, etc) throughout Apple to ensure they are kept up to date on the progress of our campaigns.