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in Harrisonburg, VA

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Hours Full-time, Part-time
Location Harrisonburg, Virginia

About this job

Position Details
Position Information
Working Title Creative Producer Position Number 8254 Posting Number F2262 Position Type Administrative and Professional Faculty Position Status Full Time College/Division Communications and Marketing Department 100714 - Enrollment Marketing Pay Rate Commensurate with Experience Specify Range or Amount Is this a JMU only position? No Is this a grant-funded position? No Is this a Conflict of Interest designated position? No
Position Summary Information
About James Madison University

We are a community committed to preparing students to be educated and enlightened citizens who lead productive and meaningful lives.


To be the national model for the engaged university: engaged with ideas and the world.

Who We Are

Located in the heart of Virginia's beautiful Shenandoah Valley, the city of Harrisonburg is approximately 120 miles from Washington, D.C. and Richmond, VA. With a population of just over 53,000, Harrisonburg is one of the most diverse communities in the Commonwealth of Virginia. JMU is a selective, public institution with a growing national reputation for offering experiences that lead to an outstanding education and inclusive environment for students, faculty and staff. The student body includes approximately 20,000 undergraduate and 1,900 graduate students, with over 1,000 full-time instructional faculty.

JMU offers thriving programs in the liberal arts, science and technology, and professional disciplines at the undergraduate, master's and doctoral levels. The university is committed to expanding diversity, fostering equity and inclusion, and supporting superlative teaching and scholarship. JMU has achieved national recognition for the high quality of its academic programs, focus on maintaining strong student/faculty interaction, and innovative faculty research.
General Information
James Madison University's Office of Marketing and Branding is accepting applications for a Creative Producer to join the Enrollment Marketing team. This position reports to the Manager of Photography and Video Production. Our team is looking for candidates with strong photography and graphic design skills. An online digital portfolio is required for consideration.
Duties and Responsibilities
  • Duties and responsibilities include (but are not limited to):
  • Serve as a photographer on the photo/video team, capturing creative content for university stories, marketing materials, social media and campus events.
  • Provide strategic input and artistic direction for photography in University Marketing and Branding. Assist in building creative brand strategy for photographic style and design.
  • Coordinate, produce and deliver creative content that is consistent with the JMU brand, aligned with university goals and targeted to inspire constituents to more deeply engage and invest in the university.
  • Work with the Enrollment Marketing Art Director to design print and digital materials (including brochures, booklets, mailers, invitations, web graphics, social media and ads) for student recruitment.
  • Prepare files for final print production and troubleshoot where necessary. Archive all assets in the design archive library.
  • Work with Enrollment Marketing partners (i.e. undergraduate and graduate admissions offices) to determine focus and direction of design materials; participate in team meetings with partners.
  • Aid with photo asset collection and assignments, providing artistic input and creative consultation.
  • Apply photojournalistic experience to UMB content to achieve strategic communication goals, ensuring that the capture, editing and presentation of still images tells the story of James Madison University.
  • Help to maintain and update the photography digital asset management environment, focused on user access and retrieval. Assign relevant keywords and tags to image metadata, and write titles and descriptions.
  • Coordinate the use of photography equipment, digital tools and other production resources.
  • Assist in the hiring and oversight of photography student interns/assistants and photography freelancers.
  • Respond to photography and graphic design assignments in a prompt, professional manner.
  • Strategically manage workflow and communicate project status to team members and partners. Utilize Basecamp and/or Slack to organize, create project schedules, and log important actions.
  • Provide minor general support for onsite audio/video recordings for priority initiatives.
  • Other duties as assigned by the Photography and Video Production Manager, Art Director, and Director of Enrollment Marketing.
  • Bachelor's degree in related field.
  • A digital native who consumes, and can create, content for a variety of platforms.
  • A skilled storyteller with a passion for creating compelling content for digital and print channels.
  • Strong photography skills.
  • Strong graphic design skills, with print as a primary focus.
  • Demonstrated experience with Adobe Creative Suite software - including Lightroom, Photoshop, InDesign and Illustrator
  • Proficient time management, calendaring and prioritization skills.
  • Availability on entire weekdays, and, for photography, some evenings and weekends as events/requests dictate.
  • Attention to detail and a commitment to accuracy.
  • Dependability, consistency and a willingness to take risks and learn new things.
  • A team player who gets along well with others and respects the departmental reporting structure.

  • Experience supervising and mentoring student interns.
  • Experience in higher education or other non-profit organizations.
  • Experience working with print vendors on cost estimates and specifications
Conditions of Employment
Employment is contingent upon the successful completion of a criminal background check.

E-Verify Notice: After accepting employment, new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization.
Posting Detail Information
Posting Date 09/11/2023 Beginning Review Date 10/10/2023 Closing Date Open Until Filled Yes Proposed Starting Date EEO Statement

James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age, color, disability, gender identity or expression, genetic information, national origin, parental status, political affiliation, race, religion, sex, sexual orientation or veteran status.

We promote access, inclusion and diversity for all students, faculty, staff, constituents and programs, believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.

Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: (540) 568-6991.

Reasonable Accommodation Request

If you are an individual with a disability and need assistance searching or applying for jobs please contact us at (540) 568-3597 or . You may also visit the JMU Human Resource Office, located at 752 Ott Street, Harrisonburg, VA 22807 and we will be happy to assist you.

Annual Security and Annual Fire Safety Report Minimum Reference(s) Required 3 Quick Link for Direct Access to Posting Additional Posting Information