Welcome HR and hiring expert Amanda Hite to the SnagAJob.com blog. She'll be writing guest blog posts from an expert point of view that will make you smarter, better job seekers.
We've all seen "Will You Marry Me?" sprawled across the scoreboard at a major sporting event, tied to the back of an airplane at the beach, or even written across the sky. For better or for worse, people go to extreme lengths to ensure that the proposal is a stand-out moment.
When you submit your resume and application to a company your "proposal" to them is simple - Will You Hire Me? So what are you doing to make your employment proposal stand out?
My buddy Derek Melvin wanted a graphic design position that was open in Lexington, Kentucky - but he wasn't the only one. Hundreds of other local graphic designers were flocking to this position like teenage girls to a Justin Bieber concert.
Derek could have sent in his resume and application, sat back, and been satisfied with his one in 300 chance of getting the gig - but Derek really wanted this job with Alltech. He had to find a way to make sure that he stood out from the rest of the crowd.
Derek remembered that an account manager from Lynn Imaging, a local print company, told him the previous year that Alltech was hiring freelancers to work on posters for their annual symposium. So, knowing that Alltech made posters at least once a year and that they used Lynn Imaging for their printing, Derek started taking the steps towards becoming a stand-out applicant.
He researched the Alltech website and created his resume in the form of a poster that matched their design standards. Then, he had the poster printed by Lynn Imaging so that the packaging would match deliveries that Alltech was used to receiving. Finally, instead of mailing the package to Human Resources, Derek hand-delivered his package to the front desk receptionist and asked her to deliver it to the Graphics Manager.
You're probably not surprised to hear that Derek was called in for an interview the next day and received an offer for the position shortly after his interview.
Standing out isn't always easy - it's about hard work, knowing what you want, taking risks and being persistent - but if you want that job badly enough, there are some ways that you can make yourself a stand-out applicant.
5 Sure-Fire Ways to Stand Out from the Crowd
This is a great way to establish yourself as an industry expert that your target company simply can't ignore. Once the business realizes that it can't live without you, it will be asking you for your resume.
Email gets trashed. Mail gets tossed. FedEx gets READ. If you want to make sure your resume and application get a set of human eyes on them, this is the way to go.
Record a video for the employer and post it on YouTube so you can send it to multiple people within your target company. Engage with them through their company Facebook page. Follow the hiring manager, employees, or decision-makers on Twitter and make sure to interact with them or meet them in real life. You could even place a Facebook ad.
Find out what charities your target company donates time or money to and volunteer for those charities. Attend events hosted by these charities and try to meet the executives from your target company.
Whether it's doing something eye-catching to your resume, offering a top 10 list of reasons why you'd be a great fit at your target company, or taking the time to write a personalized card or note to the hiring manager - using an approach that's slightly out of the ordinary can get you noticed quickly.
Get serious about taking these kinds of actions, and it won't be long before your employment proposals are met with a resounding "YES!"
This stuff is just the beginning - leave me a comment and let's brainstorm other ways you can become a stand-out applicant.