Sr. Product Marketing Manager

Job Overview

This position is responsible for providing business and technical leadership to ensure the success of a product family and for executing against the marketing strategy and go-to-market plans.

Key Responsibilities

• Act as a recognized technical and business expert for a product family
• Execute the following activities for a product family:
• Conduct market research and competitive analysis
• Size the market opportunity
• Write white papers
• Develop collateral and sales tools, including presentations, demos, and competitive write-ups
• Serve as key resource to the field and channel for a product family
• Participate in project planning throughout the product life cycle
• Engage actively and continuously with extended team members as needed to enhance communication
• Contribute and execute their component of the Integrated Business Plan, Integrated Project Plan, and the Integrated Launch Plan
• Accountable for the business success of the project
• Effectively communicates throughout and across the organizations at all levels (peers, subordinates, management, executives)

Preferred Education

• Bachelor's degree or global equivalent in business or technology field.

Work Experience

• Typically 5 years' experience in product marketing

About Aerotek:

Aerotek, headquartered in Hanover, Md., is a leading provider of technical, professional and industrial staffing services. Established in 1983, Aerotek is an operating company of Allegis Group, the largest provider of staffing services in the U.S. Aerotek operates a network of more than 200 non-franchised offices throughout the U.S., Canada and Europe. For more information, visit .