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Hours Full-time
Location Cincinnati,OH
Cincinnati, Ohio

About this job

Posting Job Title:Advertising Account Executive - Media (Cincinnati, OH)
Requisition #: 170134BR
Posting Location: Cincinnati, OH, US
Area of Interest:Sales
Position Type: Full Time

Posting Job Description

Time Warner Cable Media currently seeks an Advertising Account Executive for our Cincinnati​, OH market.

Time Warner Cable Media Sales (TWCMS) is the advertising sales division of Time Warner Cable providing marketers and agencies with innovative advertising solutions that are targeted and affordable.
Together we work with our partners to customize an advertising schedule that works for their unique business to help achieve their marketing goals. TWCMS provides innovative opportunities to showcase partner commercials on a variety of world-class cable brands and help them stand out in the crowded advertising space. If you like to brainstorm ideas on how to maximize sales and are an innovative leader, TWCMS is the place for you.

Below please find a brief description of the essential duties and responsibilities required to function successfully in this position.

Essential Job Functions:
Maintain customer satisfaction and accountability through consultative sellingEngage in all stages of the sales cycle, from prospecting to developing customer rapport, closing business and servicing accountsExpand sales footprint with existing and new accounts by introducing new products and servicesComplete appropriate sales activity reports and forecasts as requiredResponsible for meeting and exceeding weekly, monthly and quarterly sales activity with focus on solution based selling and digital product inclusionMaintains price and product integrity to ensure maximum company profitabilityInitiate and devise client solutions and proposal ensuing realistic deliverables and profitabilityMeet with key decision makers and develop advertising programs that target client specific needsPrepare and deliver sales presentations to new and existing customers to drive new business as well as protect and increase existing advertising Essential Job Competencies:

DigitalUnderstands how digital inventory is transactedKnows how digital platforms work togetherDeep market knowledge of online and digital marketplace:NationalLocalCompetitive LandscapeAbility to explain complex digital media features in simple termsDigital EngagementDeep passion for emerging consumer habits and where consumers are moving/looking to meet their advertising and information needs.Understand and has knowledge of how businesses consume and use social media.Ability to accept and drive innovative advanced advertising/digital advertising solutionsDemonstrated comfort engaging with and selling first generation productsAble to generate enthusiasm around TWC Media digital solutionsMarket KnowledgeContinuously works to stay current and expand market knowledge of advertising opportunities among digital platforms & emerging productsDemonstrates an understanding of how digital is influencing and changing traditional methods of marketingKnowledge of and ability to apply online digital advertising and identify optimal product mix to meet customer needs.Understands consumer research. Able to analyze, synthesize and communicate it to the client.Understanding of the competition in the marketplaceTechnical KnowledgeUnderstands how advertisers use digital products and strategies to accomplish client business goalsUnderstands and demonstrates subject expertise in these digital products and strategies:Search Engine OptimizationSocial Network MarketingMobile MarketingEmerging Digital MediaOnline Advertising: Display, Rich Media, and VideoLocation Based TechnologiesInteractive Television
Education and Experience Requirements:

Bachelor ' s degree (B. A.) from four-year College or university;or equivalent combination of education and experience2-4 years experience in local broadcast, cable, on-line or print media sales with a minimum of two years experience in digital media is preferred.Excellent communication, interpersonal, motivational and organizational skills required and ability to work independently and in a team environment.Must be computer proficient in Word, Excel, and PowerPoint. Knowledge of advertising sales software preferred.#LI-GO1
TWC: LAD
TWCCB: 9/1/15

FCC Unit_TWC: ADMW
Controlling Establishment ID: 00345 - Columbus 4th St

More on TWC:
Time Warner Cable reaffirms its commitment to providing equal opportunities for employment and advancement to qualified employees and applicants. Individuals will be considered for positions for which they meet the minimum qualifications and are able to perform without regard to race, color, gender, age, religion, disability, national origin, veteran status, sexual orientation, gender identity, current unemployment status, or any other basis protected by federal, state or local laws.

Time Warner Cable is an Equal Opportunity Employer - Minority/Female/Disability/Veteran/Current Unemployment Status

TWCAAE040