Marketing - Community Relations Coordinator

Wield your art of influence for good

Does connecting and interacting daily with influential members of your community sound like your cup of tea? How about organizing events and communications to represent the leader in Home Care in your area? If so, the Community Relations Coordinator opportunity at Senior Helpers of Salem could be what you are looking for. If you want to jump in head first and do great things on behalf of the seniors in your community by helping them stay in their homes, we want to speak to you.

Objective: The Community Relations Coordinator / Marketer will be responsible for generating new client leads. This will be accomplished through developing, maintaining and expanding relationships with the professional community who are in a position to refer potential clients to the company and through maintaining and developing new marketing methods.

Primary Responsibilities (including, but not limited to):

• Identify all local influence centers (hospitals, nursing homes, assisted living with rehabilitation or respite care, doctors' offices and other health providers) to determine lead sources
• Develop and manage new lead sources per blueprint and sales strategy
• May perform client assessments; coordinate with the office staff to ensure client starts in a timely manner
• Personally visit and arrange meetings with persons responsible for or in a position to refer clients, this includes private, public and non-profit organizations
• Utilizes monthly marketing calendar to coordinate activity with national focus 
• Arrange presentations of Senior Helpers services at staff meetings in hospitals, nursing homes, doctor's offices and private companies.
• Attend trade shows, conferences, networking events representing Senior Helpers services. Network with others in the industry to develop additional lead sources.
• Assist in coordinating various marketing methods including, direct mail, print ads, networking, and develop new methods of marketing
• Maintain and manage a (CRM) Customer Relationship Management system

Qualifications

• Must have excellent organizational skills, attention to detail, and the ability to prioritize in a changing environment
• Must have excellent phone skills and follow- up skills with prospects and key influence center personnel
• Proactive problem prevention and issue resolution leadership ability
• Minimum of one year experience in the home health industry developing and managing a sales strategy

• Bachelor's degree and three years of related work experience strongly preferred
• Proficiency in Microsoft Word, Excel, Internet, and Outlook required
• Ability to learn other software programs quickly
• Strong verbal and written communication skills required
• Ability to work independently and as part of a team

https://www.seniorhelpers.com/salem/contact-us/contact-us