VP, Growth Marketing

Who We Are

At Corvias, we're experts at developing solutions through partnership. Our mission is to be personally committed to solving our partners' most difficult, systematic challenges by reimagining what is possible and realizing more resilient communities together. We believe a culture of caring, purposeful, diverse and courageous humans who want to make a difference for our partners will help us achieve that mission.

How You'll Contribute to the Team:

The VP, Growth Marketing plays a pivotal role in driving company growth through the development and execution of strategic marketing campaigns for new business pursuits and plans that focus on acquisition of new markets and clients, including cross/upsell of existing offerings/services. This position acts as a strategic and functional business partner to wellness and energy growth leaders and is responsible for value proposition development, capabilities marketing, collateral development, growth prospect evaluation, and lead generation initiatives. This role requires strong leadership and communication skills and the ability to develop and execute effective marketing strategies that achieve growth targets and business objectives.

While the role is remote, we prefer to hire selected candidates from the following states: AL, FL, GA, IN, KS, LA, MA, MD, MI, NC, NE, OK, RI, TN, WI and TX.

Primary Responsibilities Include:

• Develop and execute a multi-channel marketing campaign that increases (new) brand awareness and fuels engagement, to include digital, content, events, stakeholder engagements (supportive/facilitatively) and partnerships.
• Strategic and functional business partner to newco presidents and Holdco growth enterprise - (aligned specifically to newco strategy blocks and Holdco/enterprise growth goals & objectives)
• Develop content efforts to produce timely, engaging and valuable materials that resonate with target audience.
• Develop and execute effective lead generation initiatives that contribute to achieving growth targets.
• Manage agency relationships for proposal development to ensure brand consistency and increase awareness of the company's offerings.
• Direct all creative decisions, proposal time schedules, budgets, freelance staff and production fulfillment requirements.
• Conduct market research to identify trends and competitor activities, informing strategic decisions.
• Collaborate with cross-functional teams to align brand strategies with overall business objectives.
• Analyze and report on the performance of marketing campaigns, making data-driven recommendations for optimization.
• Manage and allocate budgets effectively to maximize ROI on marketing initiatives.
• Cultivate and maintain strong relationships with external partners, agencies, and influencers.
• Collaborate with the growth team to ensure alignment between marketing efforts and growth objectives.
• Ensure brand guidelines are followed and maintained consistently throughout all marketing materials and campaigns.
• Stay current with industry trends and best practices, identifying opportunities for innovation and differentiation.
• Oversee management of marketing platforms and collateral creation for various stages of the prospect pipeline.
• Model the highest standards of business professionalism; lead the training and development of team members through coaching, motivating, and mentoring on company culture, business goals, fiscal responsibility, and sound business judgment.
• Lead the recruitment and retention of a diverse team of professionals; create accountability and ownership among team members through communication of clear expectations, supervision, and timely performance feedback.
• Other duties as assigned.

Role Specific Requirements Include:

• Bachelor's degree in business, marketing or related field preferred.
• 13+ years' B2G marketing experience with the majority of experience focused on new business development. Federal government contracting experience is a plus.
• Proven track record of developing start-up businesses that have grown, matured, and flourished.
• Proven success with value proposition development, capabilities marketing, and collateral development for emerging businesses.
• Demonstrated ability to communicate information and ideas with clarity and precision using a variety of formats to deliver engaging content to targeted stakeholders.
• Ability to manage multiple and competing priorities and projects in a dynamic environment, while being attentive to details.
• Proven success as a cross-functional collaborator with specific experience successfully gaining commitment from others through influence and persuasion.
• Demonstrated ability to move between high-level strategic thinking and high-detail tactical development and execution.
• Proven success defining a customer profile and evaluating growth prospects with the business sophistication necessary to proactively identify when and how to pivot.
• Computer proficiency, including working knowledge of word processing, spreadsheet, and database applications.
• Ability to travel up to 10%.

Competencies:

• Business Acumen - The innate ability to understand and think about everything through the lens of business impact, ultimately ensuring that the most impactful, beneficial business decisions are being made.
• Creativity and Innovation - Thinks beyond the confines of traditional models to recognize opportunities and find new and better ways of doing things. Encourages experimentation and accepts failure as a driver of innovation.
• Teamwork and Collaboration - Capable of working well with others both on the team and cross-functionally to achieve individual goals, team goals, department goals, and/or organizational goals. Values diverse perspectives and working with others as a way to achieve the best output possible.
• Resilience - Thrives and grows in a rapidly changing and complex environment. Displays flexibility, activates networks, and adopts a continuous growth mindset to learn from mistakes and bounce back from adversity.
• Dynamic Learning Mindset - Continuously seeks opportunities to learn, questions the applicability of past approaches in the current environment, owns growth, and embraces failure as a learning opportunity.

Exceptional Benefits for Exceptional Team Members

As a company striving to be the best place to work, we want to ensure an environment of collaboration, inclusion and learning exists throughout all teams, locations and divisions. To support our team members, we offer a benefits package that is generous and flexible enough to meet you where you are today and tomorrow.

Corvias employees are eligible for:

• A choice between two benefit-rich medical, dental and vision plans
• 401(k) with immediate 100% vesting and contribution match
• Generous paid time off that increases throughout your career
• 12 paid holidays
• Paid time off to volunteer
• Tuition reimbursement to support growth and development
• 100% paid life and AD&D insurance
• Short-term and long-term disability coverage
• Maternity leave
• Paternity Leave
• Military Leave
• Flexible Spending Accounts (Health and Dependent Care)
• Complimentary Employee Assistance Program

Corvias Corporate Services, LLC (the "Company") does not discriminate in employment or applications for employment based on an applicant's sex, race, color, religion, sexual orientation, national origin, ancestry, service in the armed forces of the United States, disability, or any other protected classification as outlined by Federal, State or local laws.

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