Marketing Coordinator

Marketing Coordinator

US-MD-Columbia

Job ID: 2024-31720
Type: Regular Full-Time
# of Openings: 1
Category: Marketing
PAR - MDH

Overview

Welcome Home! Build your career with Lennar!

As one of the nation's largest builders, Lennar has built over one million new homes for families across America. Since 1954, our communities have catered to all lifestyles and family dynamics, whether you are a first-time or move-up buyer, multi-generational family, or active adult.

At Lennar, Everything's Included in our homes, and Everyone's Included on our team. Our Everyone's Included vision is to be as inclusive and diverse as the communities we build unleashing the power of diversity within our workforce to drive innovation & sustainable growth.

Marketing Coordinator:

Lennar is seeking a dynamic Marketing Coordinator who would provide administrative support to the Director of Marketing and Marketing Manager. Responsible for coordinating all marketing functions including but not limited to: digital marketing, social media, Lennar.com, digital content, marketing research, printed collateral and other forms of marketing.

Responsibilities

• Maintain daily communication with advertising agency to disseminate information, give direction on approvals of marketing collateral and ad releases, maintain marketing budget and participation in weekly conference calls to review progress.
  
• Execute on the Divisions e-marketing plan with the creation and distribution of social media and email marketing.
  
• Review and deliver analytics and performance data of the Divisions digital marketing campaigns.
  
• Coordinate, execute and attend a variety of functions including community openings, community events, and realtor events.
  
• Coordinate the divisions' participation at trade show/housing shows.
  
• Maintain monthly marketing calendar to track the critical marketing activities of the Division.
  
• Facilitate the creation of marketing collateral and update as needed; work with graphic designer to ensure collateral pieces are produced correctly in a timely fashion.
  
• Facilitate the creation and order community signage as needed; including pricing, design and production time.
• Act as a liaison between construction and sales department in ordering construction signage, homesite signs.
  
• Coordinate telephone/internet service for new communities, community roll out meetings, and any other projects as needed.
  
• Account for and process all marketing/sales invoices.
  
• Coordinate sales and marketing related meetings with vendors, ad agencies, etc as needed.

#CB #LI-CI1

Qualifications

• Minimum High School or GED required
• Minimum 1 year experience in marketing required
  
• Minimum 2 years in homebuilding industry preferred
  
• Valid driver's license and good driving record
  
• Excellent communication skills, verbal and written, as well as strong organizational and interpersonal skills
  
• Must be able to meet deadlines while maintaining a professional attitude, deal effectively with confrontational situations and maintain objectivity with homeowners, fellow associates, and in all public relations
  
• Excellent computer skills including advanced Word, Excel, Microsoft Outlook

Lennar Core Values

Our commitment to Quality, Value, and Integrity is the underlying foundation upon which Lennar was built, and these three fundamental principles still guide us in caring for our customers, associates, shareholders, and community.

Life at Lennar!

Lennar recognizes our associates are the heart of the company's success. Learn new skills, build your path, and become an integral part of the Lennar Family.

When You Join:

• Health Insurance - Medical, Dental & Vision
• Vacation - 3 weeks of vacation per year to start
• Holidays, Sick Leave, & Personal Days
• 401(k) Savings Plan with company match
• Paid Maternity & Bonding Leave
• New Hire Referral Bonus Program
• Product Purchase Discount for Associates
• Associate Assistance Plan
• Everyone's Included Day - In the spirit of inclusion, diversity, and caring for our community, Lennar encourages our Associates to take a day to connect, reflect and inspire those around us, in a way that is uniquely important to you.
• And More!

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

#CB #LI-AS1

Please see job description

PI237644258