Digital Marketing Privacy Specialist

The Digital Marketing Privacy Specialist ensures privacy and security of digital information for Sentry and its’ clients as it relates to digital marketing functions, ensuring compliance with privacy laws and regulations. This role trains departmental staff on privacy policies and data protections, and conducts audits of digital marketing activities to identify and mitigate risk.

For this position, Sentry does not offer employment to holders of F-1, J-1, and H-1 Visas.

What You'll Do

As a Digital Marketing Privacy Specialist, you will:

• Continue the development, maturation, and management of Sentry’s first party data strategy as relates to digital marketing activities with oversight from the digital marketing director.
• Collaborate with our privacy and legal teams to create comprehensive digital privacy policies as it relates to digital marketing in accordance with legal requirements and industry best practices.
• Maintain up to date knowledge and ensure compliance with data protection laws including, but not limited to California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA) and other elegant regulations.
• Conduct regular risk assessments for digital marketing activities in collaboration with IT and privacy teams regarding data privacy/security and develop strategies to mitigate identified risks.
• Educate key internal stakeholders and staff about privacy policies and data protection responsibilities through training sessions and awareness programs.
• Partner with internal IT, IS, privacy, and legal teams on development and maintenance of an incident response plan as relates to digital marketing activities.
• Assess and manage the privacy and date protection practices of suppliers and third-party service providers.

Additionally, you will:

• Work with IT development teams and marketing to ensure that new digital marketing assets and processes are designed with privacy in mind.
• Regularly monitor the effectiveness of privacy practices as relates to marketing and reports on privacy matters to senior management.
• Perform other job-related duties as assigned from time to time.

What it Takes

• Bachelors Degree or equivalent work experience.  Digital Marketing, Information Technology, Law, Cybersecurity or related field.
• Minimum 3 years of related work experience
• Certified Information Privacy Professional (preferred), Certified Information Privacy Manager (Preferred), CISCO IP Telephony Design Spec (Preferred)
• Strong understanding of digital marketing and advertising practices
• High ethical standards and integrity
• Excellent analytical and problem-solving skills
• Strong communication skills, both written and verbal
• Detail-oriented with an ability to see the bigger picture
• Proactive in identifying and resolving issues

What You'll Receive:

At Sentry, your total rewards go beyond competitive compensation. Below are some benefits and perks that you’ll receive.

• Sentry is happy to offer flexibility through a scheduled Hybrid work model. Monday and Friday work from home if you choose to, Tuesday through Thursday you’ll work in office.
• As a Sentry associate, you will have an in-office workspace and materials for your home office. In addition to the laptop, you will receive prior to your start, Sentry will provide equipment for your home office. 
• Meal Subsidy available for associates who report to an office.
• 401(K) plan with a dollar for dollar match on your first eight percent, plus immediate vesting to help strengthen your financial future.
• Continue your education and career development through Sentry University (SentryU) and utilize our Tuition Reimbursement program
• Generous Paid-Time Off plan for you to enjoy time out of the office as well as Volunteer-Time off
• Group Medical, Dental, Vision, Life insurance, Parental leave, and our Health and Wellness benefits to encourage a healthy lifestyle.
• Well-being and Employee Assistance programs
• Sentry Foundation gift matching program to encourage charitable giving.

About Sentry:

We take great pride in making Forbes’ list of America’s Best Midsize Employers. A lot of different factors go into that honor, many of which contribute to your job satisfaction.

Our bright future is built on a long track record of success. We got our start in 1904 and have been helping businesses succeed and protect their futures ever since. Because of the trust placed in us, we’re one of the largest and financially strongest mutual insurance companies in the United States. We’re rated A+ by A.M. Best, the industry's leading rating authority.

Our headquarters is in Stevens Point, Wisconsin, with offices located throughout the United States. From sales to claims, and information technology to marketing, we enjoy a rewarding and challenging work environment with opportunities for ongoing professional development and growth.

Get ready to own your future at Sentry. Opportunities await!

Talent Acquisition Specialist
Kasha Dombrowski

Equal Employment Opportunity

Sentry is an Equal Opportunity Employer. It is our policy that there be no discrimination in employment based on race, color, national origin, religion, sex, disability, age, marital status, or sexual orientation.