Top 5 Sales Manager Interview Questions

When interviewing for a sales manager position, you really want to do everything you can to show the interviewer your sales knowledge and leadership abilities. While you should always be prepared for common job interview questions, there are a few manager-specific questions that you’ll want to make sure you have practiced before hand.

Is cold calling dead?

This can seem like a trick question. Give your honest answer, but have a solid argument to support your reasoning.

"I believe cold calling still holds value and can be beneficial in the selling process. The level of control a sales representative has via a cold call is extremely valuable. However, factors such as call recipients, call frequency and content all play a critical role in the success of that technique."

What do you dislike about sales?

Tread carefully with your response. You want to be careful you don't say something you can't recover from.

"What bothers me most about sales is walking away from a prospective buyer when I know our product could have been advantageous for them. No matter how beneficial of a solution we offer, the final decision is in the hands of the prospect."

What have you found to be the most important skills in closing a sale?

In order to be successful sales manager, you need to know what skills you and your team should possess. Tell the interviewer what traits you believe are significant in closing a sale.

"The most important skills in closing a sale are active listening and strategic decision making. By that I mean truly understanding the buyer's needs and pitching the product in a way that will fit those needs. Additionally, alleviating any buyer concerns is crucial for those prospects who are on the fence about making a purchase."

How do you motivate your team?

A team is more likely to succeed with an effective leader. Describe how you maintain high team morale.

"Over the years, I have realized the power and usefulness of internal competition among sales reps. I have used my creativity to devise unique incentives in order to increase productivity and sales. It keeps the sales representatives engaged and motivated to set a new standard. As a result, in my last position my team set a record for the highest sales for three consecutive quarters."

How do you move on from a rejection?

Not everyone can handle working in sales, largely due to the fact that rejections are the norm. Explain how you bounce back.

"I never take a rejection personally. I realize that not all prospects will be interested or ready to commit to a purchase. I move on to the next prospect with the same level of enthusiasm and determination hoping for a better outcome."