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Corporate Fitness Centers Marketing Manager - New York, NY
| Hours | Full-time, Part-time |
|---|---|
| Location | New York, NY New York, New York |
About this job
Energize your career with one of Healthcare's fastest growing
companies.
You dream of a great career with a great company - where you can
make an impact and help people. We dream of giving you the opportunity to
do just this. And with the incredible growth of our business, it's a
dream that definitely can come true. Already one of the world's leading
Healthcare companies, UnitedHealth Group is restlessly pursuing new ways to operate
our Service Centers, improve our Service levels and help people lead healthier
lives. We live for the opportunity to make a difference and right now, we are
living it up.
This opportunity is with one of our most exciting business areas:
Optum - a growing part of our family of companies that make UnitedHealth Group
a Fortune 14 leader.
Optum helps nearly 60 million Americans live their lives to the
fullest by educating them about their symptoms, conditions, and treatments;
helping them to navigate the system, finance their Healthcare needs, and stay
on track with their Health goals. No other business touches so many lives in
such a positive way. And we do it all with every action focused on our shared
values of Integrity, Compassion, Relationships, Innovation, and Performance.
The Marketing
Manager will work as part of the Program Innovation and Engagement team to assist
in building our business through thoughtful, strategic marketing campaigns to
be hosted at our fitness and wellness centers.
Primary Responsibilities:
- Executing promotional toolkit including, but not limited to,
SOPs, job aides, marketing materials, etc that are supportive of the health
promotion calendar - Orchestrate calendar with larger Optum communications, ie Rally,
eHP, consumer experience and Optum out of home marketing campaigns - Manage all content approvals through clinical, legal and
compliance - Serve as subject matter expert for competitors' initiatives,
consumer research and trends in the industry - Own marketing's role for new sites with single product offerings
to ensure optimal and flawless execution - Gather feedback on offerings to continue to grow, enhance, and
innovate while monitoring use of materials - Support idea generation
- Provide consulting, training,
and assistance, as needed, to improve marketing proficiency of site staff - Support the Director of Engagement
Requirements
- Bachelor's Degree in Marketing or a High School Diploma/GED
with 5+ years in Fitness Operations. - 5+ years of experience in Fitness Operations.
- 5+ years of experience with Consumer Marketing.
- Project Management/organizational skills.
- Creative, innovative approach to Marketing.
- Background in Health promotion.
- Experience in fitness/wellness or dispersed
services.
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