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Hours Full-time, Part-time
Location San Diego, CA
San Diego, California

About this job

Senior Copy Writer needed for a contract opportunity with Yoh's client located in San Diego, CA.


Top Skills You Should Possess:



    - Ability to write projects encompassing brand, corporate communications, and company business units (basic research, reproductive and genetic health, oncology, etc.) with minimal direction.
    - Information about the projects: Projects will span from B-to-B and B-to-C, and include direct marketing (digital and print), sales collateral (brochures, sell sheets, etc.), web/interactive, and video scripts.

What you'll be doing:



    - Partner with internal marketers and stakeholders to deliver creative concepts and messaging that persuasively convey the company's value propositions and achieve marketing objectives.
    - Collaborate with art directors to develop campaign concepts, pitch, and execute various tactics and channels.
    - Deliver strategic messaging content that demonstrates a keen understanding of customer segments, go-to-market strategies, unique selling propositions, customer research, and competitive landscapes.
    - Organize, prioritize, and multitask a variety of writing and proofreading assignments.
    - Communicate complex scientific and clinical data in a clear, concise, and compelling manner.
    - Participate in creative brainstorming sessions to develop ideas for campaign concepts infographics, videos and other tactics.
    - Leverage best practices for effective concept/messaging development and measurement.
    - Drive adoption of brand standards internally and externally.
    - Ensure excellence in messaging consistency and execution by proofing own content, utilizing Acrolinx proofreading system, and working with external proofreaders.
    - Participate and provide concept and messaging guidance to advertising agency partners.

What you need to bring to the table:



    - WORK SAMPLES MUST BE SUBMITTED WITH YOUR PROFILE.
    - CANDIDATES SUBMITTED WITHOUT WORK SAMPLES WILL NOT BE CONSIDERED.


    - Minimum of 7 years copywriting and campaign development experience
    - Combination of advertising agency and in-house corporate experience required
    - Big B-to-B and B-to-C brand experience working on integrated campaigns and launches
    - Life sciences, medical, diagnostics, pharma, or health care industry experience
    - Familiarity with creative briefs, persona-driven content strategies, competitive analysis, positioning, and message maps
    - Demonstrated multi-channel campaign work (portfolio must be submitted with resume for consideration)
    - Strong written and oral presentation skills
    - Ability to lead and evaluate creative and clearly communicate creative direction to others
    - Adept at working within and developing brand guidelines and messaging standards
    - Accustomed to meeting deadlines and managing a heavy workload in a fast-paced environment
    - Acute attention to detail in all aspects of work
    - Proficiency in MS Word, Excel, and PowerPoint and AMA Style familiarity.

Yoh makes finding and applying for jobs simple. Partner with Yoh to find the right opportunities across multiple industries in the US and UK. Find out more !


Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer, M/F/D/V. to contact us if you are an individual with a disability and require accommodation in the application process.


J2W: PROF


MONJOB




J2WBRSDIEGO

Ref: 1063047

SFSF: LS

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