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Hours Full-time, Part-time
Location 13710 Central Avenue
Bowie, Maryland

About this job




Summary: Oversees the Public Relations and Communications efforts for Six Flags America and Hurricane Harbor. Specific Duties and Responsibilities
  • Develop and execute a strategic public relations plan.
  • Manage all sources of public information, including rack brochures, park maps and guides, general press releases, the park website, social media, and other areas as assigned.
  • Develop and maintain crisis management strategies and annual crisis management training.
  • Develop and manage an active media database.
  • Maintain photo archive and track news clips.
  • Cultivate positive working relationships with working media.
  • Develop and arrange press previews and conferences.
  • Write and distribute press materials.
  • Serve as the Park's spokesperson and to be on call 24-7.
  • Pitch and solicit active positive media coverage of the park.
  • Create and coordinate all broadcast and print publicity programs for the park.
  • Assist in development of all marketing communications and work with park management to achieve overall park objectives.


Reporting Structure
  • Reports directly to the Director of Marketing and Communications.


Skills and Qualifications
  • Will be required to work various shifts as project and park needs dictate, including nights, weekends and holidays.
  • Excellent communication skills, both written and verbal.
  • Computer literacy. Strong knowledge of all Microsoft applications.
  • Must have the ability to stand, walk, crouch, bend, stoop, kneel and lift up to forty pounds occasionally.
  • BA or BS degree in Marketing, Public Relations, Communications, Journalism or related field.
  • Minimum of five (5) years of PR, Media Relations, or Marketing experience preferred.
  • Excellent strategic and creative thinking capabilities; special events administrative/ development experience a plus.
  • Media relations experience in the Washington, DC-Metropolitan area preferred.
  • Theme park, entertainment or tourism related experience preferred, but not required.
  • Proven ability to develop and maintain professional relationships with media and community leaders.
  • Crisis management experience.
  • Must be detail oriented and very organized.
  • Friendly, outgoing and aggressive personality, along with excellent interpersonal skills. Professional appearance and presentation skills are necessary.
  • Outgoing and aggressive personality, along with excellent interpersonal skills. Professional appearance essential.
  • Must possess a valid driver's license and a clear driving record.

Park:
Six Flags America

Location:
Six Flags America, Bowie, MD