Senior Digital Marketing Manager - Paid Search

DISH is a Fortune 200 company with more than $15 billion in annual revenue that continues to redefine the communications industry.  Our legacy is innovation and a willingness to challenge the status quo, including reinventing ourselves.  We disrupted the pay-TV industry in the mid-90s with the launch of the DISH satellite TV service, taking on some of the largest U.S. corporations in the process, and grew to be the fourth-largest pay-TV provider.  We are doing it again with the launch of the first live, internet-delivered TV Service – Sling TV, that bucks traditional pay-TV norms and gives consumers a truly new way to access and watch television.

Now we have our sights set on upending the wireless industry and unseating the entrenched incumbent carriers.

We have a bold sense of pride, adventure, and desire to win – it’s in our DNA.  And we’re looking for people with boundless energy, intelligence, and an overwhelming need to achieve to join our team as we embark on the next chapter of our story.

Opportunity is here.  We are DISH.

A successful Senior Manager of Paid Search will have the following:

• Bachelor's degree in Marketing, Business, or related field, and a minimum of 3-5 years’ experience in paid search; or equivalent combination of education and experience.
• Demonstrated ability to synthesize, prioritize and drive results with a high sense of urgency and an ability to think creatively, strategically and quickly and to learn and act quickly.
• Strong interpersonal skills that encourage team partnership, promote enthusiasm and foster strategic thinking as well as ability to effectively manage projects with strong organizational and communication skills.
• Thrive in a fast-paced and ever-changing environment with a high capacity to multi-task and handle tight deadlines on a daily basis.
• Proven experience in working directly with senior leadership teams with excellent attention to detail, creativity, motivation and communication skills.
• Previous experience with Google, Bing, Kenshoo a strong plus. Previous experience with other facets of Digital marketing (SEO, Display, Video, Site Management, etc.) a plus.

DISH Marketing is at the center of telling our story of innovation to the consumer.  We offer significant career growth and skill development opportunities across a wide range of disciplines including Digital, Latino, Brand, Direct, Retention, International, Media, Programmer, Analytics, Consumer Insights and Customer Marketing.  From day one, you will be responsible for learning the DISH business, developing and executing marketing plans, collaborating with other teams across the company and working with internal and external creative agencies and vendors.  To be successful, you will need strong analytical skills, a passion for consumer and market understanding and a drive to deliver creative and innovative solutions that allow us to win in the marketplace.

Responsibilities fall into the following categories:

• Responsible for defining and managing projects to improve the effectiveness and growth of DISH paid search.
• Manage and execute the day-to-day operations with media agency, search engines, and DISH sales partners in an effort to acquire the great number of new customers in the most efficient manner.
• Understand and work with technology partners, like Kenshoo, to organize bidding structures amongst DISH and its online selling partners.
• Work closely with DISH’s site team to design landing pages that optimize both conversions and search engine relevance/quality scores.
• Actively monitor and assess online landscape to ensure that the DISH brand is protected and maintained.
• Works closely with Sales and Brand organizations to develop processes to understand partner needs, consolidate improvement/requests, analyze results, and deliver strategic recommendations.

#LI-CD1 Englewood, CO