BHLDN: Associate Marketing Manager - Full-time / Part-time

Unveiled Valentine's Day, 2011, BHLDN offers the bride, party-goer, and party thrower something outside the ordinary for her most anticipated occasions. Catering to a small coterie of smart, creative women and focused on personalization, we go beyond the dress, bringing together inspiration, community, and a diverse, yet edited product assortment designed to outfit an event in its entirety. Heirloom-quality gowns, party dresses, and accessories---from hair adornments and jewelry to footwear and lingerie---are available through an online shop (www.bhldn.com) and in two stores in Houston, TX and Chicago, IL.

Title

Associate Marketing Manager

Reports to

Senior Marketing Manager

Supervises

Marketing Assistant

Responsibilities

* Stay abreast of all relevant media opportunities and remain familiar with publications, blogs, and influencers

* Understand current trends, both brand and industry, and develop proactive pitches around them

* Develop creative marketing ideas that will result in editorial coverage

* Strategize blogger partnerships around product activations to elevate brand awareness

* Monitor editorial coverage and develop monthly reports

* Own sample request process, exhibiting organization and tracking of sample locations

* Develop event ideas that will drive store traffic

* Manage event calendar and stay abreast of dates, changes, and deadlines

* Communicate effectively with store managers and leadership on event needs and expectations

* Brief marketing assets for events, meeting with Web, Copy, and Design to communicate event goals, deadlines and expectations

* Track and analyze event results

* Manage Marketing Assistant, helping to prioritize weekly to-dos

* Report to Sr. Marketing Manager, managing up and communicating project updates

* Work collaboratively with cross-functional partners, mining what you need for success

* Exhibit a high sense of urgency and ability to manage multiple priorities and meet deadlines

* Showcase strong organizational skills

* Maintain positive, professional communication

* Prioritize workload, and delegate appropriately

* Understand brand's objectives and goals; successfully execute to meet those goals

* Understand team members' responsibilities and works to support them

* Display the ability to make decisions independently, as well as an understanding of when to ask for support

* Maintain a strong work ethic, remain proactive with issues, develop a sound solution through collaboration

* Continually bring new ideas to the table

* Keep a finger on the pulse of the industry and what competitors are doing

* Build relationships and gain an understanding of the future of the brand

Qualifications

* Minimum of 4 years' PR and marketing experience

* Bachelor's degree required

* Passion for fashion; bridal industry interest a major +

* Strong communication, time management, and interpersonal skills

* A knack for prioritizing projects and multi-tasking

* Ability to meet deadlines & detail-oriented

* Proficient in Excel, PowerPoint, and Word

Education

Bachelor's Degree in Fashion, Communications, or a related field.

Location

Philadelphia, PA

Travel

Some travel required.

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.