DIRECTOR OF SALES & MARKETING

Job Title: Sales & Marketing Director

Department: Sales and Marketing

Reports To: Executive Director

FLSA Status: Exempt

Supervises: Admission & Sales Coordinator

Position Summary

Chateau Madeleine is seeking a professional, driven, and dynamic Director of Sales and Marketing to lead our occupancy growth and marketing strategy. As a premier senior living community with an exceptional reputation this role requires someone who can represent our brand with polish, confidence, and compassion. Our community truly sells itself. Your role is to guide families through the admissions journey with warmth, attention to detail, and professionalism.

You will oversee the Admissions & Sales Coordinator and work in direct collaboration with the Director of Nursing to ensure a clinically sound and seamless admissions process. This is an exciting time to join our team as we break ground July 7th on a new 81-unit, 8 story luxury tower expansion.

Essential Duties and Responsibilities

• Lead the full sales cycle: Inquires, tours, follow-ups, conversation, and admissions.
• Collaborate daily with the Director of Nursing to coordinate timely assessments and move-ins.
• Supervise the Admissions & Sales Coordinator, ensuring a welcoming and efficient resident transition process.
• Develop and execute monthly marketing plans, event calendars, and community outreach strategies.
• Maintain and post engaging, brand-consistent content across social media platforms (Facebook, Instagram, etc.).
• Establish and nurture relationships with hospitals, rehabs, senior service providers, and community organizations.
• Host on-site events, family presentations, and marketing tours that reinforce Chateau Madeleine's brand.
• Oversee CRM data integrity and prepare weekly sales reports for leadership.
• Monitor and manage room readiness, collaborating with operations, housekeeping, and maintenance.
• Represent the community professionally in appearance, conduct, and communication.

Qualifications

• Minimum 3 years of sales or marketing leadership experience, ideally in senior living, healthcare, or hospitality.
• Strong supervisory and coaching skills.
• Ability to work cross-functionally, especially with clinical leadership.
• Excellent written and verbal communication skills with strong attention to detail.
• Proficiency in CRM systems, Microsoft Office, and social media management tools.
• Must be organized, motivated, and customer-focused.
• Must be able to pass a Level 2 criminal background screening.
• Valid driver's license and reliable transportation required.

Educational Requirements

• Bachelor's degree in Marketing, Business, Communication, or a related field preferred.
• High school diploma or GED required.

Compensation

• Competitive salary.
• Full benefits package available after eligibility period.