Brand & Marketing Strategist

Benefits:

• Bonus based on performance
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Were seeking a Branding and Marketing Specialist whos eager to tell our story, build our brand identity, and drive engagement across multiple channels. The ideal candidate is a creative, strategic, and hands-on marketer who thrives in a fast-paced environment and enjoys turning ideas into measurable results.
About NestPay


At Nestpay, were passionate about helping small and medium-sized businesses thrive. We provide fast, reliable payment processing and easy-to-use point-of-sale (POS) solutions designed for the retail, restaurant, and service industries across the United States. Our goal is simple to make accepting payments seamless, affordable, and stress-free so business owners can focus on what they do best: running their business. With our continued rapid growth and exciting new opportunities on the horizon, Nestpay is shaping the future of payment technology one transaction at a time.
Description


Key Responsibilities

• Develop and execute marketing campaigns that strengthen brand awareness and support business goals.
• Create engaging content for digital channels including social media, email, website, and blog.
• Design and manage brand assets to ensure consistent visual and messaging standards across all platforms.
• Collaborate with sales and product teams to develop marketing materials and promotional strategies.
• Plan and manage social media calendars, advertising campaigns, and community engagement.
• Conduct market research to identify trends, customer insights, and competitive opportunities.
• Track and analyze campaign performance to optimize results and report key metrics.

Qualifications

• Education: Bachelors degree in Marketing, Communications, Business, or related field.
• Experience: 24 years of experience in marketing, branding, or communications (B2B or tech industry experience a plus).
• Strong understanding of digital marketing channels (social media, SEO, email, content marketing, paid ads).
• Proficiency in design and content tools (Canva, Adobe Creative Suite, or similar).
• Excellent written and verbal communication skills.
• Ability to manage multiple projects, meet deadlines, and think creatively.

Preferred Skills

• Experience with CRM and automation tools (e.g., Zendesk or HubSpot, Mailchimp).
• Familiarity with analytics tools (Google Analytics, Meta Ads Manager, etc.).
• Basic knowledge of web design or UX principles; preferred but not a requirement.
• Passion for technology, payments, or small business growth.

Salary


$40,000 - $45,000 per year