Skilled Nursing Marketing Director - Full-time

Now Hiring: Marketing Director for Skilled Nursing Facility - Full Time
📍 Crystal Ridge Care Center, 396 Dorsey Dr, Grass Valley, CA 95945
💰 Salary: $80,000 - $120,000 DOE + Performance Bonuses (up to $180,000 total potential)
💼 Comprehensive Benefits: Medical, Dental, Vision, 401(k)

Join a team that values connection, creativity, and results.

Crystal Ridge Care Center is seeking a dynamic, self-driven Marketing Director for Skilled Nursing to lead our community outreach and public relations initiatives. This is an exciting opportunity for a competitive, results-oriented professional with exceptional networking skills and a passion for promoting compassionate care.

In this key leadership role, you'll develop and implement strategic marketing programs that strengthen our presence in the community, foster relationships with referral partners, and help families discover the outstanding services we offer. You'll work closely with our supportive and collaborative leadership team while enjoying autonomy to shape and grow our brand.

What You'll Do

• Develop, coordinate, and oversee all marketing, public relations, and community engagement initiatives.
• Drive census growth through strategic outreach, sponsorships, and event partnerships.
• Build strong relationships with local healthcare providers, civic leaders, and community organizations.
• Plan, organize, and participate in events that promote our programs and mission.
• Ensure all public information and communications accurately represent our facility's quality and care standards.
• Collaborate with department leaders to maintain a positive, informed, and engaged internal culture.

What We're Looking For

• Bachelor's degree in Marketing, Communications, or a related field (or 5+ years of healthcare marketing experience)
• Proven success in healthcare, senior living, or rehabilitation marketing preferred.
• Excellent communication, networking, and presentation skills.
• Highly motivated, organized, and able to travel locally for outreach and events.
• Experience in sponsorships and/or event planning is a strong plus.

Why Crystal Ridge?

At Crystal Ridge Care Center, we believe that excellence in care starts with a team that's inspired, empowered, and connected. You'll join a supportive and collaborative environment that values innovation, teamwork, and growth — both for our residents and our staff.

✨ Ready to make an impact?

Apply today and help us share the story of exceptional care with our community.