SEO and GEO Analyst - Part Time

Direct Agents is on the search for a part-time SEO and GEO Analyst across both content and technical aspects.

This role will be approximately 20-24 hours per week and pays $35-$40 per hour, depending on experience.

Here are details across the various categories:

Content Creation & Optimization

• Write and optimize website content including service pages, case studies, and blog posts
• Develop content that showcases our expertise in performance marketing, data science, and analytics
• Optimize existing content for search intent and relevance
• Write content that resonates with our target audience: marketing leaders at mid-market to enterprise brands
• Structure content to perform in both traditional search and AI-generated responses

Technical SEO

• Conduct technical audits and implement fixes for crawlability, indexability, and site performance
• Optimize site architecture, internal linking, and URL structure
• Implement and troubleshoot structured data markup (schema.org, JSON-LD)
• Monitor and resolve Core Web Vitals and page speed issues
• Work with our development team on technical SEO implementation

On-Page SEO

• Execute on-page optimization including title tags, meta descriptions, headers, and content structure
• Implement semantic SEO strategies and entity optimization
• Conduct keyword research focused on our service offerings and target audience
• Optimize for high-intent B2B search queries

Generative Engine Optimization (GEO)

• Optimize content for visibility in AI-powered search platforms (ChatGPT, Perplexity, Google AI Overviews, etc.)
• Structure content to increase likelihood of AI citation and brand mentions
• Test and measure performance across generative AI platforms
• Develop strategies for agency visibility in AI-generated responses