Packaging Designer

 

Details Information Position Title Packaging Designer Location 501 West 30th Street, New York, NY 10001, USA Employment Type Contract Pay Rate $52.41/hr on W2 Industry Beauty / Cosmetics / Fashion / Packaging Design Experience Required 5+ Years
Position Overview
Where Beauty Meets AI Innovation & Sustainability
Maybelline DMI is seeking a highly creative and strategic Packaging Designer to lead the design vision and execution of packaging across multiple product categories. This role combines creative excellence, AI-powered design innovation, sustainability leadership, and technical collaboration to develop world-class beauty packaging from concept through production.
The ideal candidate will be responsible for creating innovative, consumer-focused, and sustainable packaging solutions while partnering closely with Engineering, Marketing, Operations, Product Development, Regulatory, and external vendor teams.
This is an opportunity to shape the future visual identity of one of the world's leading beauty brands.

Key Responsibilities
Design Innovation & Strategy

• Lead packaging design strategy across all Maybelline product categories.
• Develop innovative and sustainable packaging concepts from ideation through production.
• Create design systems that ensure brand consistency while supporting category-specific requirements.
• Design compelling consumer experiences and memorable "unboxing" moments.
• Translate consumer insights into breakthrough packaging solutions.
• Utilize modern design tools including:
  • Adobe Creative Suite
  • Adobe Firefly
  • AI-assisted design platforms
  • 3D rendering software
• Drive innovation through emerging technologies and creative methodologies.

Sustainability Leadership

• Champion eco-friendly and circular packaging solutions.
• Incorporate:
  • Recyclable materials
  • Eco-conscious substrates
  • Reduced packaging waste
  • Sustainable manufacturing practices
• Evaluate environmental impact and identify continuous improvement opportunities.
• Ensure sustainability remains central throughout the packaging development lifecycle.

Cross-Functional Collaboration

• Partner with Engineering teams to ensure manufacturability and material optimization.
• Collaborate with:
  • Marketing
  • Operations
  • Regulatory Affairs
  • Product Development
  • External Agencies
  • Vendor Partners
• Manage project timelines, budgets, and deliverables.
• Build strong stakeholder relationships across multiple business functions.

Packaging Execution

• Design packaging for:
  • New Product Launches
  • Product Redesigns
  • Seasonal Collections
  • Limited Edition Products
• Create high-quality:
  • 2D Renderings
  • 3D Renderings
  • AI-generated Visualizations
  • Production Artwork
• Maintain and evolve Packaging Design Guidelines and Brand Rulebooks.
• Present creative concepts and recommendations to leadership and stakeholders.
• Support press checks and production approvals when required.

Trend Intelligence & Innovation

• Stay current on:
  • Beauty Industry Trends
  • Packaging Innovations
  • Sustainability Developments
  • AI Design Technologies
  • Consumer Behavior Trends
• Explore and implement emerging AI design tools.
• Train and advocate for best practices in AI-assisted design workflows.
• Identify and manage freelance and agency design resources.

Required Qualifications
Experience

• Minimum 5+ years of experience as a Packaging Designer.
• Experience within:
  • Beauty Industry
  • Cosmetics
  • Fragrance
  • Fashion
  • Consumer Products

Design Expertise

• Exceptional visual design and conceptualization skills.
• Strong packaging production knowledge.
• Deep understanding of materials, printing techniques, and manufacturing processes.
• Strong portfolio demonstrating innovative packaging work.

Technical Skills

• Expert-level proficiency in:
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Creative Suite
• Experience with:
  • 3D Rendering Software
  • AI Design Platforms
  • Adobe Firefly
• Strong knowledge of packaging production workflows.

AI & Digital Design

• Advanced Prompt Engineering skills.
• Experience leveraging AI to accelerate design processes.
• Ability to integrate AI-generated concepts into production-ready packaging solutions.

Sustainability Expertise (Required)

• Circular Design Principles
• Sustainable Materials
• Environmental Impact Reduction
• Eco-Packaging Strategies
• Sustainable Manufacturing Concepts

Leadership Skills

• Project Management
• Stakeholder Management
• Agency/Vendor Management
• Cross-Functional Team Collaboration
• Strategic Thinking

Preferred Qualifications

• Knowledge of L'Oréal internal platforms:
  • CreAiTech
  • OMI
  • Nano Banana
• Engineering or manufacturing collaboration experience.
• Cosmetic packaging regulatory knowledge.
• Experience managing external agencies and creative partners.
• Strong awareness of emerging AI technologies and design trends.

 

If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

 

About ManpowerGroup, Parent Company of:  Manpower, Experis, Talent Solutions, and Jefferson Wells

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.