Client Data Platform Technology Lead

Client: Wealth Management

Position: Client Data Platform Technology Lead

Compensation: $180K-$200K

Location: First 90 days on site and then 1 day a week WFH - Camas, WA or Plano, TX

Work Authorization: USC or GC ONLY

Experience:

• 8+ years of experience in software engineering, digital platforms, or marketing technology
• Hands-on experience with CDP platforms (Tealium, Segment, Adobe RTCDP, or similar)
• Experience implementing personalization or decisioning platforms (Dynamic Yield, Optimizely, Adobe Target, etc.)
• Experience with event-driven architecture, data pipelines, and API-based integrations
• Experience working with consent management, privacy frameworks, or regulated data environments
• Translate business and regulatory requirements into technical solutions

Responsibilities:

• Manage CDP (Tealium), personalization (Dynamic Yield), and consent management capabilities, including identity resolution, segmentation, and activation across all digital channels
• Define and implement the decisioning layer that connects Databricks, CDP, and activation platforms (web, Client Center, SFMC, OTT)
• Establish standards for event tracking, tagging, data flows, and consent capture to allow real-time and batch personalization and communication use cases
• Lead design and execution of personalization and consent strategies, ensuring consistent targeting, compliance, and experience delivery across channels
• Partner with Marketing, Product, Data, and Compliance teams to translate our goals and regulatory requirements into scalable, measurable solutions