Product Marketing Specialist

Finding a job that fits your lifestyle isn’t always easy. That’s where Kelly® comes in. We’re seeking a Product Marketing Specialist to work at a leading organization in Woburn, MA. Sound good? Take a closer look below. We’re here to help you find something great that works for you—so you won’t miss a moment of what really matters in your life.

• Competitive salary and comprehensive benefits package, including medical, dental, life, and disability insurance.
• Work onsite with a respected leader in the plant healthcare and green industry sector.
• Opportunity to drive the development, positioning, and lifecycle management of innovative products and solutions.
• Supportive, collaborative environment with access to professional development, tuition reimbursement, and strong 401(k) match.

• Leading product launches through the stage gate process, managing timelines, deliverables, and cross-functional coordination to bring products to market.
• Defining product positioning, value propositions, key features, and customer benefits to ensure alignment with market needs and company growth objectives.
• Supporting product strategy and stewardship throughout the lifecycle, including market positioning, pricing recommendations, competitive differentiation, and SKU transition planning.
• Partnering closely with sales, marketing, R&D, packaging, supply chain, quality, and operations teams to align commercial goals with product development and launch execution.
• Owning commercial readiness for each launch, ensuring product messaging, pricing, packaging direction, and go-to-market requirements are clearly defined and executed.
• Coordinating operational activities such as production timelines, supply planning, production trials, and launch milestone tracking.
• Monitoring market trends, customer needs, and competitive activity to drive product improvements, innovation, and long-term portfolio strategy.
• Supporting lifecycle management activities to help transition products smoothly into market while minimizing operational disruption and excess inventory.

• Have prior experience in product management, product marketing, operations, or a related field—ideally with regulated or technical products (must have).
• Can translate customer or market needs into product positioning, features, pricing, and commercialization strategies (must have).
• Have experience coordinating cross-functional projects from development through production or market launch (must have).
• Possess a strong understanding of product lifecycle management, market positioning, and go-to-market execution (must have).
• Bring experience in plant healthcare, horticulture, arboriculture, turf, agriculture, or related green industry markets (preferred).
• Demonstrate strong project management and organizational skills, with the ability to handle multiple initiatives and shifting priorities (must have).
• Have a solid understanding of manufacturing and supply chain processes and can coordinate effectively with technical and operational teams (must have).
• Exhibit excellent communication, collaboration, and problem-solving skills, with a proactive and solutions-oriented approach (must have).
• Are proficient in Microsoft Excel; experience with project management software is a plus.
• Hold a Bachelor’s degree (must have).

Once you apply, you’ll proceed to next steps if your skills and experience look like a good fit. But don’t worry—even if this position doesn’t work out, you’re still in our network. That means all of our recruiters will have access to your profile, expanding your opportunities even more.

Helping you discover what’s next in your career is what we’re all about, so let’s get to work. Apply to be Product Marketing Specialist today!