Marketing Specialist

We are looking for a Marketing Specialist to support brand visibility and customer engagement across multiple retail and restaurant locations in Norco, Louisiana. This is a Long-term Contract position suited for someone who enjoys combining marketing strategy with day-to-day execution, from social media and promotions to local outreach and digital campaigns. The ideal candidate will be comfortable working onsite, collaborating with cross-functional teams, and helping maintain a consistent brand presence across several business units.

Responsibilities:
• Drive marketing support for multiple brands and locations, ensuring campaigns and messaging align with business goals and brand standards.
• Build and manage social media plans, including content development, scheduling, publishing, audience interaction, and ongoing community engagement.
• Coordinate with content contributors to produce short-form video and visual assets that strengthen online presence and customer interest.
• Monitor online reviews and public feedback, responding appropriately to help protect and improve brand reputation.
• Partner with operations, restaurant teams, and event stakeholders to communicate promotions clearly and support local marketing efforts.
• Maintain and expand influencer partnerships while identifying new collaboration opportunities that increase reach and awareness.
• Assist with website content updates, paid advertising activities, campaign performance tracking, and marketing budget oversight.
• Create promotional calendars and support marketing strategies designed to increase traffic, retention, customer engagement, and revenue.
• Travel between locations as needed to assess marketing needs, coordinate materials, and help execute brand initiatives onsite.• Bachelor’s degree required.
• Hands-on experience in digital marketing, including social media management, content marketing, and email campaign support.
• Proficiency with tools such as Canva, Buffer, Google Ads, Google Analytics, and related marketing platforms.
• Ability to create branded marketing materials for both digital and print use across multiple locations or business lines.
• Strong organizational and communication skills with the ability to manage competing priorities in a fast-paced environment.
• Experience supporting community marketing, promotions, events, or influencer partnerships is highly valued.
• Must have reliable transportation and be able to travel between business locations as needed.
• Background in hospitality, restaurant, retail, or multi-location marketing environments is preferred.