Field Development Representative (Product Development)

Field Development Representative

Summary Description: The Product Development Specialist takes a lead role in all activities associated with the evaluation, introduction and market development of new varieties and products from all suppliers.   

Variety and seed Technology Trials:

• Plans, coordinates and executes an intensive seed trial program. • Plants, maps, monitors and evaluates trials. • Enters and manages data. • Analyzes raw data to develop variety descriptions, season summaries and days to maturity information. • Learns the horticultural and market characteristics of vegetable crops grown in the market area. •  Develops relations with and regularly contacts research & development, plant breeders and sales representatives from supply companies to stay abreast of recent variety developments. Participates in determining the direction and investment in their programs. • Participates as a regular member of  the Gowan Seed brand marketing team. •  Ensures a regular two-way communication between customer service and technical advisory team and product development function, constantly seeking current information on customer needs, and applying that knowledge to the trial plan. • Develops and schedules effective trial plans for Gowan Seed and across several geographic areas. • Develops expertise in crops, varieties and production districts of concern. •  Maintains appropriate inventory of trial seed and ensures that all agreed-upon trials are conducted, recorded, and communicated in a timely manner. • Supervises and directs Gowan Seed research station trial crew in the performance of duties. •  Effectively communicates information to product development, sales and management personnel through meetings and written reports. • Participates in periodic updates to the Gowan Seed brand website and catalog, providing clarifying information and written product descriptions. •  Develops relations with non-seed purchasing decision makers in the Gowan Seed customer base including harvest managers, farm managers and new product specialists. •  Research and evaluate new seed technologies, focusing on effectiveness, market potential, user perception and regulatory impact. • Participating in trade shows as a knowledgeable exhibitor, as assigned. • Assists sales staff with customer complaint investigation 

Territory/Travel Requirements:

•  Most trial work will be conducted in the market territory   • Seasonal overnight travel required to attend Gowan Seed Co and vendor trials outside the market territory

Characteristics of a Successful Incumbent: 

I. Strong professional interest in agriculture, with a problem solving and marketing mentality. 2. Bachelor's degree in agriculture, biology or a related field, or substantial farming experience. 3. Valid driver's license, and ability to drive long distances on a regular basis. 4. Ability to work 50+ hours per week seasonally, and be available for overnight travel, as needed. 5. Computer proficiency is a must. 6. Meticulous research and data management skills are a key requirement of this position. 7. Ability to manage deadlines, priorities, and the work of other people.