Analyst, Marketing & CRM Analytics

Virtuoso is the leading global travel agency network specializing in luxury and experiential travel. We bring together 20,000 of the world's most sought-after travel advisors and more than 2,000 elite travel companies, from five-star hotel groups and renowned cruise lines to boutique properties and high-end adventure travel outfitters around the world. Whether in the pages of Virtuoso Life magazine, on Virtuoso.com, in e-mail newsletters, or across social media, our goal is to inspire people to travel Virtuoso-style, with the help of a Virtuoso travel advisor and Virtuoso-preferred partners.

Position Summary: Position is responsible for providing data analysis, data visualization and data modeling. This role works in partnership across the organization to provide key insights which inform marketing strategies while also providing tangible/sharable performance results to customers ("members" and "partners") who seek to understand the value of their investments in Virtuoso. Additionally, this position will illuminate and share consumer/traveler insights and trends which can directly inform CRM to increase marketing effectiveness for Virtuoso and its customers.

As a matrixed role, this position works in very close collaboration with the Business Intelligence team while focusing on proactively providing insights that drive increasingly effective marketing outcomes. This role can be based in either the Fort Worth, TX, or Seattle, WA area.

Primary Duties & Responsibilities include the following. Other duties may be assigned.

1. Provide advanced data analysis to inform marketing strategies that engage and motivate travelers to use Virtuoso advisors and preferred partner products which in turn drive increased partner (travel supplier) and member (travel agency/advisors) engagement
2. Combine data sources to discover insights, identify trends, and investigate anomalies.
3. Develop data visualizations using BI tools that inform business users of performance, opportunities and room for improvement across our product/marketing offering.
4. Support, deliver, and explain reporting across the business to inform users of how reports operate, what they are displaying, and what they mean.
5. Enable account managers and marketing team members to share key data insights and ROI analysis with customers
6. Work with complex projects and business requirements while making output user friendly and comprehensive.
7. Create effective ETL processes that combine data from multiple sources.
8. Perform ad-hoc analysis around all product types inside the Virtuoso network.
9. Identify and implement improvements to reporting processes.

Requirements

• Bachelor's degree in any quantitative field (Business, Math, Finance, Statistics, Computer Science, Engineering, etc.) or equivalent work experience.
• 2-4 years of related work experience

Skills, Abilities, Experience

• Advanced data visualization tool knowledge (Domo, Tableau, Power BI, etc.)
• Advanced SQL skills (MS SQL Server, Snowflake, etc.)
• Proficiency in data analysis languages (Python, R, etc.)
• Proficiency in web analytics tools (Google Analytics, Adobe Analytics, etc.)
• Ability to build data models with high level strategic guidance
• Forward thinking, curious, and creative 
• Able to lead projects 
• Aware of current business trend knowledge 
• Able to collect and analyze complex information, problem solve, and make decisions 
• Strong skills in inspiring the win-win-win 
• Ability to work both independently and collaboratively 

Travel Requirements

• Infrequent travel may be required to attend company events. (1-3 trips per year)
• Travel will be primarily domestic but may include some international.

Type & Nature of Contacts

• Internal: Key job contacts are primarily with director level staff and above outside of the job's immediate work unit/department.
• External: Contact possible with members, partners, and outside vendors

We offer a competitive salary and full benefits package, including medical/dental/vision/life, a company matched 401(k) savings plan, and more. Virtuoso is an equal opportunity employer, dedicated to promoting a diverse workforce.