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Sr. Associate Programmatic
| Estimated Pay | $14 per hour |
|---|---|
| Hours | Full-time, Part-time |
| Location | Dallas, Texas |
Compare Pay
Estimated Pay$10.98
$13.63
$16.88
About this job
Job Description
PMG is a digital company that helps marketers connect people with their brand. Focused on people and grounded in data, our award-winning culture fosters meaningful careers. Partnering with the most iconic brands in the world, we put people at the center of everything we do to deliver value, innovation, and business transformation.
- Intermediate understanding of the Programmatic landscape and act as a primary contributer to campaign creation and trafficking across a variety of Programmatic platforms including but not limited to DV360 and TTD
- Able to initiate next steps needed in order to build more complex campaigns (gaming, retail media, CTV, etc)
- Beginning contribution to QA layers to ensure campaigns are setup against PMG Programmatic best practices; Provide troubleshooting and QA support to address campaign delivery and performance issues
- Responsible for campaign trafficking requests and collection of all campaign needs prior to launch (asset spec hand-off, audience requests, etc).
- Ensure campaigns continue to drive toward client's key performance indicators
- Have the ability to triangulate different metrics as needed to make more complex pacing decisions
- Surface performance insights and impact to program to be leveraged in reporting, communication, etc.
- Responsible for the development of detailed and summarized reports internally and for clients that clearly explain the why / ""so what"" - often acting as the QA layer for an IC2
- Gain expertise in PMG's proprietary technology platform Alli to create fit-for-purpose alerts, data analysis, and/or reporting
- Communicates focused updates to clients and internal stakeholders; begin advancing cross-functional communications and connections
- Contributes to test design and strategic initiatives for clients pertaining to Programmatic campaigns
- Serve as a mentor any coordinators on the team and help lead weekly optimizations and pacing decisions
- Begin contributing to media planning and strategy; potentially leading RFP processes and playing an active role in the planning process
- Beginning contribution to larger components of budget management such as forecasting, revisions, ad serving management, etc. "
About PMG:
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Athleta, Best Western Hotels & Resorts, Kohler, McDonald's, Nike, Old Navy, Sephora and Shake Shack runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age's 2023 A-List, MediaPost's 2023 Independent Agency of the Year, and Adweek's 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company's Best Workplaces for Innovators, Fortune's Best Workplaces for Women, Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that's unmatched in digital. We're willing to work hard to serve our clients and deliver value, results, and innovation -- which often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We'd love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.
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