Sr. Counsel, CFBAI

WHO WE ARE

We are a non-profit organization dedicated to fostering a more accountable and trustworthy marketplace. As the foremost thought leader on industry self-regulation, we are shaping the way that businesses and consumers interact with one another. As the home of U.S. independent industry self-regulation, we are currently operating more than twenty globally recognized programs that have been helping enhance consumer trust in business for more than 50 years. Our programs provide third-party accountability and dispute resolution services that address existing and emerging industry issues, create a fairer playing field for businesses, and a better experience for consumers. We continue to evolve our work and grow our impact by providing business guidance and fostering best practices in areas such as advertising, child-and-teen-directed marketing, data privacy, dispute resolution, automobile warranty, technology, and emerging areas.

ABOUT BBB NATIONAL PROGRAMS’ CHILDREN’S FOOD & BEVERAGE ADVERTISING INITIATIVE

The Children’s Food & Beverage Advertising Initiative (CFBAI) was created to improve the landscape of food advertising to children. CFBAI participants voluntarily commit that, in advertising primarily directed to children, they will either not advertise foods/beverages to children at all or will only advertise products that meet CFBAI’s strict Uniform Nutrition Criteria. Participants also do not advertise in elementary schools.

YOUR IMPACT

As the Senior Counsel, CFBAI, you will be part of expanding BBB National Programs’ self-regulatory presence and relevance in food and beverage marketing through the continued growth of the CFBAI program and the Children’s Confection Advertising Initiative (CCAI). You will help to identify opportunities to expand these programs to other market segments, develop related programs in food and beverage marketing, and work to establish partnerships that expand the organization’s impact and reach.

Essential Duties and Responsibilities

• Advise, engage, and grow our coalition of food, beverage, quick serve restaurant, and technology participants to expand our reach and deliver on our mission to improve the children’s food advertising landscape

• Manage program compliance related to food advertising
• Monitor relevant federal and state regulatory and legislative landscapes
• Develop and maintain active liaison with relevant government agencies, trade associations, public health and advocacy groups, and international organizations
• Support the development of program communications, including writing, producing, and publishing of reports, product lists, and public-facing communications regarding the activities and progress of the program
• Participate in stakeholder briefings, prepare talking points and materials; curate and draft content for newsletters, blog posts, and other external publications

WHAT YOU WILL BRING

Must have:

• 5+ years of experience in advertising law or public policy related to food, nutrition, and/or health issues
• Juris Doctor (JD) Degree
• Established reputation for expertise and integrity
• Excellent written and verbal communication skills
• Demonstrated public speaking and public relations abilities
• Experience addressing complex and controversial subjects and projects
• Strong analytical, problem-solving, and decision-making skills
• Excellent attention to detail
• Strong interpersonal skills, ability to be adaptable and collaborative in a consensus-building setting
• Strong Office 365 and other similar skills

Let us know if you have:

• Major law firm or inhouse counsel experience
• FTC, FDA, and/or USDA experience
• Fortune 500 experience
• Familiarity with digital advertising technology or issues
• Microsoft Dynamics or other CRM experience

WHAT WE OFFER:

At BBB National Programs, we bring a growth mindset as we advance our mission and strive to foster trust, innovation, and competition in the marketplace, while cultivating a team of talented and engaged professionals who seek out new challenges and opportunities to catalyze our progress. We are an inclusive organization, bringing a dynamic environment that supports our employees and the meaningful work we do.

Health & Welfare Benefits: You will be offered a comprehensive plan offering health, dental and vision plans, paid short-term disability insurance, and life insurance.

Financial Well-Being: Build your retirement savings with our 401k plan matching up to 7% of your contributions.

Time Off: You will have flexibility for the time you need off from work. We offer a variety of plans including vacation, personal, and sick leave.

Wellness: We promote physical and mental wellness by providing a fully equipped on-site fitness center in our offices and an employee assistance program.

Environment: Our modern headquarters in McLean, VA provides the space for creativity and collaboration, and the technology resources so you can be at your best. We believe that an inclusive mindset and diverse workforce are strengths in fulfilling our mission; therefore, we continuously work to engage and develop diverse and inclusive talent and leaders.

BBB National Programs is proud to be an equal employment opportunity employer.