Social Media Community Manager/Recruitment- The Cheesecake Factory - Los Angeles (Relo Available) - Full-time

You may know us as a company with great food…and for being recognized by Fortune Magazine as one of the “100 Best Companies to Work For®” (three years in a row!). What you may not know is how our Recruitment Team is reinventing what it means to be creatively innovative.  

As the Social Media Community Manager - Recruitment you will provide the vision and leadership for recruitment marketing campaigns across three different restaurant concepts and over 200 locations. You will be the thought leader while managing recruitment marketing projects and overseeing creative and advertising - with a heavy focus on digital and social media for both regional and national recruitment marketing promotions and programs. 

PLEASE NOTE:  This opportunity will be located at our Corporate Support Center in Calabasas Hills, CA.  Relocation assistance is available. 

Here’s more of what you will get to do:  

• Develop and execute a comprehensive recruitment marketing strategy based on a strong employment value proposition and brand pillars; develop editorial calendar, source content and measure/monitor levels of engagement.  

• Design and execute external and internal marketing campaigns to increase awareness of The Cheesecake Factory employment brand, build our talent pools and enhance & improve external talent engagement. 

• Write compelling and effective marketing content to establish a stronger relationship with external talent pool and The Cheesecake Factory Talent Community. 

• Oversee relationships for The Cheesecake Factory’s Agency of Record. 

• Partner with business stakeholders and Talent Selection leadership to deliver targeted communications aimed at increasing the conversion rate from candidate lead to applicant. 

• Oversee all aspects of social media recruitment marketing across three restaurant concepts. 

• Manage company career website and recruitment-focused digital property strategy for three concepts including new creative and overall design as well as site enhancement. (e.g. Cakecareers.com, LinkedIn, Glassdoor, Facebook etc.) 

• Gather data, analyze results and deliver reports to Talent Leadership and key stakeholders that provide insight into the effectiveness of recruitment marketing campaigns. 

• Partner with key stakeholders on managing the budget for media/advertising and support services (e.g. advertising agencies, digital and social media partners, etc.). 

You’ll thrive in this position if you are: 

• A creative ideator: you have an uncanny ability to think outside-the-box; turning people and events into powerful stories that exemplify our unique and compelling employment brand through online, print and social media. 

• Project planner: you elegantly use your project management toolbox to keep yourself organized, your campaigns moving forward and stakeholders informed. 

• Relationship builder: you are a master at building genuine relationships with people at all levels inside and outside of an organization. Whether they’re a type A, B or Z personality, you easily establish a warm relationship, building an effective network around you.  

• Social media savvy: you’ve never met a social media tool that intimidated you and know that there's more to success for a brand than the number of likes or followers...you are also an avid participant in social media and constantly on the hunt to see what's new. Social media moves fast and changes all the time and you're not only good with that, you love it. 

• Adaptable: you’re at home in a fast-paced environment and you’re able to change direction rapidly when priorities and deadlines shift.  

• Driven by results: you are never satisfied with your latest accomplishment and are always focused on hitting your next goal.

• Minimum two (2) years of demonstrated experience in Social Media Community Management.


• Minimum five (5) years of experience leveraging social media, digital marketing and media, and traditional recruiting media methods. 


• Bachelor's degree in business administration, marketing, communications, advertising, human resources, or similar emphasis. 


• Proven track record executing detailed digital recruitment marketing campaigns including analysis and strategy of campaign results. 


• Demonstrated ability to analyze and interpret quantitative and qualitative analysis. 


• Active and established social media user on multiple platforms (e.g., LinkedIn, Glassdoor, Facebook, Twitter etc.). 


• Demonstrated success leading strategic project teams with multiple stakeholders. 


• Exemplary verbal, written and interpersonal skills.

Benefits: 

This position offers industry-leading benefits including; medical, dental, vision, 401K with match, tuition reimbursement and a sabbatical after five years of employment for qualifying staff members.

About Us: 

Recognized as one of the FORTUNE “100 Best Companies to Work For" in 2016, for the third consecutive year,The Cheesecake Factory Incorporated operates more than 200 full-service, casual dining restaurants throughout the U.S. and Puerto Rico. Internationally, eleven The Cheesecake Factory® restaurants operate under licensing agreements. Continuing on our path to becoming a Global Iconic Brand, we employ more than 35,000 staff members, 320 of whom work at the corporate support center in Calabasas Hills, CA.  #SoCheesecake  #GreatPlaceToWork2016 

The Cheesecake Factory Incorporated is an Equal Opportunity and E-Verify Employer and provides reasonable accommodations consistent with its legal obligations; we do not provide work visa sponsorship.